Online Fair Exhibitors Can Be Launched Live All Over The World.
In May 14th, third online exhibitors' guidelines for the 127th Canton Fair were issued. It is clear that the exhibitors at least 1 live rooms in the exhibition area can be broadcast live all over the world, but require the hosts to have mainland identity cards and mobile phone numbers in mainland China at the same time.
According to the guidelines, exhibitors can set up other exhibitors to check their permissions for uploading information. Specifically, the display of non textual information of exhibits can be seen as public, visible by local buyers, visible by overseas buyers, or by purchasing representatives (representatives from overseas enterprises in China). In addition to the public option, the non text information of the exhibits is not visible to other exhibitors.
At the same time, exhibitors can also set up the viewing rights of purchasers, set the non text information of the exhibits to be open (all roles are visible to visitors) or be visible to specific buyers only.
For the widely concerned live broadcast problem, the guidelines are clear. Exhibitors will have at least 1 live rooms in the exhibition area, and the upper limit will be decided by the number of exhibition areas and exhibitions. Follow up will also release specific guidelines for live broadcast.
There are no national or regional restrictions on the location of live broadcast, but the hosts must have mainland identity cards and mobile phone numbers in mainland China. Organizers also reminded that the live broadcast room did not provide video link with wheat, so the company could not launch a live broadcast with the overseas exhibits.
The "video uploading" of live broadcast can play the prerecorded video. The enterprise needs to play pre recorded video on its own computer, and broadcast the content of the screen through the third party push streaming software that was downloaded in advance. After playback is completed, the system will automatically generate playback video.
In addition, the exhibitors' accounts can be viewed live through the live hall, and can be sent back from their live assistant ports to their own live rooms. There is only one live assistant account in a live room.
The online exhibition platform of the Canton Fair only provides Chinese and English display interfaces, and does not support other languages. There are no special network requirements and any restrictions for overseas customers.
After the completion of the Guangzhou Trade Fair, the online platform will continue to keep exhibitors' inquiries.
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