Alipay Midnight Economic Report: Night Travel Increased By 46% Over The Same Period Last Year.

Recently, Alipay's Dragon Boat Night economic report shows that the number of night trips during the Dragon Boat Festival has increased by 46% compared with last year, and the night economy showed a stronger growth momentum compared with last year.

Alipay data show that, with the promotion of digital tools like consumer vouchers, local stores are actively preparing for the night economy, driving the growth of the night market in ten cities across the country. Among them, Xi'an Hui Min Street transaction volume grew the first place in the same period last year, followed by Changsha metropolitan Street and Shanghai Town God's Temple.

The higher the digitalization level of the store, the more active the night economy is. Alipay data show that during the Dragon Boat Festival at night, Shenzhen, Dongguan, Guangzhou, Shanghai, Zhengzhou, Hangzhou, Wenzhou, Chengdu, Suzhou, Xi'an, the ten cities with the highest growth rate of contrarian growth, most of which are the most registered consumers of Alipay stores.

Alipay's previously launched luminous money collection code has increased sales by 2 times, 50 thousand times on the shelves have been robbed of light, and Alipay launched shop coupons have attracted 3 million small shop registration. Up to now, there are more than 600 000 digital stores in the whole country.

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