Yulin Cashmere Hand In Hand With Fashion Designers
The International Winter Sports Expo (hereinafter referred to as "winter Expo") opened in Beijing in September. With the theme of "ice and snow power", the winter Expo helps to prepare for the 2022 Beijing Winter Olympic Games and vigorously promotes the popularization of ice and snow sports in China. On September 6, the special press conference of the 6th Yulin cashmere industry expo, sponsored by Yulin Municipal People's government and Shaanxi Provincial Department of industry and information technology, and undertaken by Yulin industry and Information Bureau, was held in the National Conference Center. Yulin cashmere, as a member of the "ice and snow power" of the winter Expo, made an amazing appearance.
Special press conference of the 6th Yulin Cashmere Industry Expo (photo from brand)
It is understood that there are more than 300 wool processing enterprises and specialized households in Yulin City, with more than 30000 employees. The annual output of wool cold proof clothing series products is more than 16 million. The market covers more than 20 provinces, cities and autonomous regions in China, and the sales volume accounts for more than 75% of the national similar products. In this winter Expo, 11 enterprise brands have been condensed into a regional brand. Yulin cashmere, a city relying on traditional industries, has emerged from Yulin, Shaanxi Province. With a press conference, Yulin cashmere shows the characteristics and fashion of Yulin cashmere products to the world. Let Yulin products go out of the world.
In the clothing industry, Yulin cashmere has been deeply cultivated for many years. Shortly after the founding of the people's Republic of China, Yulin wool textile industry was well-known throughout the country, "49 brand" cold proof clothing once accompanied mountaineers to Mount Everest. At the beginning of 1989, Yulin clothing enterprises successfully developed the cold proof clothing with wool wadding as filler. After 30 years of deep industry cultivation, Yulin has become the largest research and development and production base of wool cold clothing in China. In 2013, China Textile Industry Federation and China Clothing Association identified Yulin as the cluster pilot area of wool cold clothing, and awarded Yulin the title of "China wool cold clothing city".
Yulin cashmere clothing display (picture from brand)
This winter Expo is not the first time Yulin cashmere shows its charm to the world. On February 25, 2018, "eight minutes in Beijing" at the closing ceremony of the Pingchang Winter Olympic Games was selected by the costume design team of Beijing Institute of fashion. Yulin cashmere, which is a combination of cold protection, technology and fashion, was selected by the clothing design team of Beijing Institute of fashion. Yulin cashmere, which integrates cold protection, technology and fashion, shows the world its unique properties of warmth, air permeability, softness, moisture absorption and light elasticity.
Yulin cashmere clothing display (picture from brand)
Good quality products can speak for themselves, and good quality products come from the meticulous work. First of all, Yulin cashmere is controlled from the source. Yulin cashmere is good and its source lies in cashmere. According to statistics, the cashmere output of Yulin city accounts for 90% of the total output of the whole province, and about 10% of the national output. Yulin City has become the first big city of raising sheep in non pastoral areas and the largest city of cashmere production in China. It is understood that in the future, the development of Northern Shaanxi white cashmere goat industry in Yulin city will take "breeding center + breeding sheep farm + farmers" as the project carrier, establish a "pagoda" type of Shaanxi white cashmere goat breeding system through technical training, cashmere goat feeding and management technology, and plan to build a national cashmere goat engineering and technology center to control from the source and improve the quality of Yulin cashmere.
Yulin cashmere clothing display (picture from brand)
Secondly, Yulin cashmere weight research and development design. If Yulin cashmere wants to take off its "earth hat", it must pay attention to the product development and design, which is not only reflected in the appearance of the product, but also reflected in the production process. Yulin Municipal government, Beijing Institute of fashion, Xi'an University of technology and other scientific research institutions have carried out industry university research cooperation, which has brought fresh blood and unique design to Yulin cashmere. In addition, Yulin City has a "Cashmere Products Engineering Technology Research Center" to carry out "cashmere sweater anti pilling and anti shrink technology development" and other major scientific and technological development projects at or above the provincial level. Yanglaoda clothing company, Munsell clothing company and Tonghai cashmere industry company have established "Shaanxi Province recognized enterprise technology center". In line with the principle of coordinating resources of all parties and serving Yulin economy, the construction of Yulin cashmere product design innovation research and development center is comprehensively promoted, regardless of appearance or core.
Regional economic brands want to radiate vitality, quality is the bottom line, and striving for improvement helps the rapid growth of brands. Quality inspection of wool protective clothing is in accordance with Yulin standard. In addition to the regular quantitative and random inspection of raw materials and product quality of wool cold proof clothing by the fiber inspection institute under Yulin Market Supervision Bureau, more than 400 standards have been formulated according to the production demand.
Yulin cashmere clothing display (picture from brand)
In addition, Yulin has also established a "Yulin city wool products quality traceability platform". Each wool product has its own unique "China traceability" round mark. It is necessary to ensure that the source, destination and responsibility of the whole process of product production, circulation and consumption can be traced, so as to promote the effective supervision of wool cold proof clothing. In 2018, Yulin city also launched the national level unified development of wool cold clothing industry standard declaration, which will be extended to the whole wool and cashmere industry in Yulin, laying a good foundation for the establishment and development of regional economic brands.
Yulin cashmere clothing display (picture from brand)
Nowadays, Yulin wool cold clothing has also developed into a major characteristic industry in Shaanxi Province. The central, provincial and municipal planning has listed the wool cold clothing industry as the development focus. Let the cold proof clothes no longer cool and ugly, let Yulin cashmere really radiate a flexible and soft temperament, let Yulin cashmere take advantage of the east wind of the Winter Olympic Games, occupy its own place in the future ice and snow sports clothing market, let Chinese cashmere see Yulin, famous in the industry!
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