• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    Grasp Digital Anta'S Performance In The Third Quarter Continues To Improve

    2020/10/20 23:05:00 0

    AntaThird QuarterFILA

    The times are constantly changing, the focus of brand development is also changing. Because of an epidemic, the development of online digitization has a greater development space. The importance of digitization is obvious, but offline is a fatal shock. The birth of this situation may mean another big change.

    More than half a year has passed. After the second quarter report, the third quarter report has also come. Recently, Anta Group released the latest report of the third quarter of 2020. Although it did not disclose the specific revenue, it can be seen that the group showed a good momentum of development in the third quarter, especially the group's non major brands such as FILA brand and desant.

    Specifically, in Anta's third quarter report, the retail amount of Anta brand products achieved a positive growth of low unit number; the retail amount of FILA brand products achieved a positive growth of 20% - 25%; the retail amount of other brand products achieved a positive growth of 50% - 55%, including Descente and Kolon Other brand products such as sport, spandi and kingkow are also available.

    Compared with the performance of the first half of the year, the performance of the group has achieved a good recovery. In the first half of the year, Anta Group achieved revenue of 14.669 billion yuan, only 1% lower than the same period last year; FILA brand increased by 9.4% to 7.152 billion yuan.

    The reason for Anta's excellent performance in the third quarter report is that online sales are strong and strong, and the sales of school opening products have risen sharply in the first quarter of the third quarter, which has contributed a lot to the performance of this quarter.

    It can be seen that online development is still the focus of attention at present, and it is a good development channel for many brands to achieve growth. Therefore, it is also a key investment object. It is worth noting that Anta Group has introduced digital technology into the operation of the group a long time ago, and the funds used are as high as 1 billion yuan, or even more than this figure. However, the final result is obviously very successful.

    In addition, the DTC strategy announced by Anta Group in August also laid a good foundation for the group. It is learned that the DTC strategy can help the group further improve its control over Omni channel inventory and improve the efficiency of commodity circulation; at the same time, it can help the group to face consumers more directly and respond to consumer demand.

    The success of a group is closely related to the efforts behind it. In this year's development, under the impact of the epidemic situation, Anta Group made rapid response and achieved good results, its strength is not to be underestimated.

    • Related reading

    Anta'S Growth Rate In The Third Quarter Was Better Than That Of The Main Business

    Recommended topics
    |
    2020/10/19 11:44:00
    0

    富貴鳥以全新品牌姿態,直面行業震蕩

    Recommended topics
    |
    2020/10/19 11:31:00
    67

    The Final And Award Ceremony Of The First "Li Ning Cup" Fashion Design Competition In China

    Recommended topics
    |
    2020/9/27 10:28:00
    68

    Analysis On The Current Situation Of Chinese Sportswear Market

    Recommended topics
    |
    2020/9/17 10:49:00
    5

    Transfer Of Clothing Inventory And Trademark Rights For Caesar Culture To Revitalize Assets

    Recommended topics
    |
    2020/9/16 14:15:00
    3
    Read the next article

    Noah X Vance'S New Autumn And Winter Co Branded Footwear Collection Is Released, Covering Two Shoe Types

    Noah x Vance's new autumn and winter co branded shoes series is released, covering two types of shoes. It is about the fashion brand information of fashion shoes co name vansnoah,

    主站蜘蛛池模板: 精品无码成人片一区二区98| 2020天堂中文字幕一区在线观| 深夜动态福利gif动态进| 国产综合第一页| 亚洲人成色777777在线观看| 黄瓜视频官网下载免费版| 无码内射中文字幕岛国片| 八戒八戒在线观看免费视频| 99久久精品费精品国产| 欧美亚洲日本视频| 国产亚洲自拍一区| 一区二区三区国产最好的精华液| 波多野结衣大战黑鬼101| 国产男女在线观看| 中文精品北条麻妃中文| 男人j进女人p视频免费观看| 国产精品手机视频一区二区 | chinesefree国语对白| 欧美日韩国产高清一区二区三区| 国产成人久久精品亚洲小说| 中国体育生gary飞机| 澳门皇冠8x8华人永久免费| 国产欧美一区二区三区观看 | 免费观看性生交大片人| 69堂在线观看| 日本在线电影一区二区三区 | 中文无遮挡h肉视频在线观看| 男人天堂官方网站| 国产真实乱子伦精品视频| 中文字幕在线亚洲精品| 波多野结衣在线视频观看| 国产成人免费一区二区三区| 一级呦女专区毛片| 欧美国产成人精品一区二区三区| 国产一区二区三区樱花动漫| 99re最新地址精品视频| 日本老熟妇xxxxx| 人妻少妇久久中文字幕| 91色视频网站| 天天躁天天弄天天爱| 九九久久精品国产AV片国产|