Business Experience Of College Students
Starting a business and selling Hanfu is tiring and not making money
Narrator: a 20-year-old college student
Business orientation: business of Hanfu
Feeling depressed, they all think that the cost of making Hanfu is very low and it makes money. In fact, it is not.
I am still in University. Because I have done other business in the early stage and accumulated a small amount of savings, plus my love for Hanfu, I am ready to invest in Hanfu business. Now this circle is very popular. After doing relevant research in the early stage, I decided to open a Hanfu store offline and an online store on Taobao.
In the early stage, it was still a lot of things such as looking for fabrics from manufacturers to publicize new activities.
The first is the source of goods. The manufacturer I'm looking for provides 301 samples. The cost of embroidery and plate making in the early stage is thousands, and that of fabric workers accounts for 3 / 4 of the cost in the later stage. In addition, I think it's really difficult to choose fabric. There is no physical fabric market here, and the color difference on the Internet is balding. Every time I buy a pile of fabric samples, after comparison, few of them can match the Hanfu pattern.
In addition, I once considered looking for a friend to set up a Hanfu studio of my own. However, I found that the labor cost of the special hand embroidery women is not so low. They are all 20-30-year-old tailors, and their salary is much higher than that of the assembly line.
What's more, my manufacturer told me that there are no profiteering things in the factory now, and the prices are very transparent. As for the printing fee of Hanfu, it is normal to charge a fee of less than 2000 for embroidery heavy industry Hanfu, which includes material cost, program production fee, and labor cost.
The prices of goods produced in large quantities by garment factories are low, medium and high. Relatively speaking, low fees are small workshops, or small processing factories, with low unit price and low quality; factories with medium charges are relatively powerful, with normal factory operation and stable factory team, which is the most secure for Han clothing merchants. Those with high prices are mostly secondary dealers, without physical factories, they are all one-off Business.
So in view of this, also interrupted their own idea of opening a small clothing store, or honestly choose to cooperate with medium-sized factories.
I think there are different opinions on whether Chinese clothing stores with tens of thousands of times make money. In addition to a few net red Hanfu shops, the more exquisite Hanfu stores actually have very little windfall profits. I am the one that pays attention to, because I am also interested in Hanfu.
As a matter of fact, Hanfu is the same as fashion. There are those who take the low price route and the high-end line, and there are those whose quality and price are equal. But the net red shop may be different, personal feeling huge profits, random style a polyester fiber is done.
And pay attention to the Han clothing merchants pay attention to the fabric, version, and some clothes made by hand, the price is not high. People who play Hanfu value cloth. Good cloth is expensive, and the cost is high, and the price is also high. But now, in addition to the top few well-known Hanfu shops, which can provide low-cost and high-profit, the profits of other Hanfu merchants who want to be good quality Hanfu will be much lower. In addition, some businesses will replace the inferior ones with the best ones, which will lead to a very low price. For example, I will make a good Hanfu with a price of 500, and the next one will only sell 100. In addition, most of the students who like Hanfu will buy hundreds It's not so easy to buy Hanfu with a price of RMB. The merchants feel that they can't make money and the buyers can't afford it. Therefore, we will certainly prefer low-cost businesses, which often hurt our particular businesses. This is also the first pit I stepped into when I was young and inexperienced in business.
In addition, the early publicity is also very important. For example, I will choose to buy microblog ads and Taobao's recommendation, and the push of twitter short video will also be involved. The cost is about 20000 yuan. At the same time, I will also let those who buy my Hanfu share my shop card to the wechat group ticket circle or something, or when the number of buyers reaches a certain amount, I will reduce the number of yuan, so as to promote the sharing of the same robes and expand the popularity.
The cost of the model will be about 1500 yuan. Please send some good clothes in the later stage. Plus photography, the general cost is 2000 yuan.
In a word, it's really tiring and unprofitable at the end of the day. I'm basically in a state of no loss or profit every month.
I'm doing both online and offline. I've been running around busy for months. I'm very tired, but I have to stick to it. Now we are ready to produce large goods, also in order to carry forward the culture of Hanfu. Let's refuel in the future!
Play with games, different game life
Narrator: 19-year-old college student
Business direction: game play
I used to be an Internet addict, playing glory every day, from day to night, from night to day. One day, I met a companion. She said to me that you play games so well. Why don't you come here to make money? I said I couldn't do anything, and then she said I'll take you, and then I'll play with her.
Accompaniment means playing games with others and receiving orders on the platform. Many players who need to accompany will post tasks on them, and then small partners who want to make money will grab the task and play the game together with the demand.
As a new player in the entertainment industry, Xiaobai took my master to tell me that the platform will definitely control the quantity of the newcomer's list, and will not let the newcomer earn too much. Therefore, you can only rely on yourself to play small advertisements in some game groups, introduce yourself, and receive orders. If you are handsome and have a beautiful voice, you may receive more lists. This is the same truth as wanghong.
At present, there are two ways to make money in the play platform I have contacted. One is to play with and practice full-time by myself, find the bill on the platform by myself, and then the platform will settle the account uniformly, about 100 yuan a day. The disadvantage is that the same account is doing less and less tasks.
In addition, there is a certain threshold for accompany, that is, the technology should be excellent. After all, people should be able to play with their own company and be able to fly. For example, the basic requirement of the platform on my side for lol play is that the rank should be at least platinum diamond or above, while the player for the Jedi's survival needs kd1.0 or above, with a monthly salary of 4500 yuan. The average income is 30 yuan per hour, and the working time is 8 hours. The time is free and controllable. It is about 300 yuan in a day and 8000 to 9000 yuan in a month.
As I'm still in college, full-time is definitely not good, mainly part-time.
Now, let's talk about my work as a companion. The game I play is "glory". When I come home from school, I usually start to play after 9:00 p.m., which is also a time when there are a lot of new orders distributed by the platform. I need to grab them quickly, because it may be gone if there is less than one second. After receiving it, you need to take the initiative to say hello to the boss (the company's address to the employer). If you don't take the initiative to look for the boss, the boss will think you are cold and won't look for you. Sometimes, if you take the initiative to look for the boss, the boss will find you annoyed.
The time of playing a game is about 20 minutes, and the income of a game is about 12 yuan. The income of a game is mainly judged by the high-end of the game and the length of the game.
If the accompanying service is good, the boss will take the initiative to join me and become a game friend, which can be regarded as a long-term customer. In addition, the platform also encourages old people to recruit new ones, that is, there will be rewards for the publicity. I am willing to recruit people whether it is for the sake of rewards or for making the team better. The basic daily income is about 130, which is not too small for me.
Of course, there are also some bad attitude of the boss, there are their own reasons, for example, playing the game is not good, so that the boss did not experience the pleasure of the game, and there are some owners of poor quality, they will think that accompany must have no reason to accept their request, or the princess accompany, Prince accompany, such a bad temper of the boss will only intensify, feel that this kind of money is very good It's boring. Sometimes I don't want to play with such a boss. The unit price of 30 or 40 yuan is not high. You don't have to feel aggrieved. After all, it's impossible for me to go on this road for a lifetime.
In addition, some powerful people in the guild will go out on their own after they start playing with them. A friend told me that he has opened a small guild and there are 10 people to play with. At present, his guild business is still good. He roughly calculated that the output value of one person per day is calculated as the minimum of 250 yuan, and if the profit is 100 yuan, 10 yuan Personal daily income 2500, net income 1000 yuan, their monthly income 30000 yuan. This mode is also relatively common.
Part time radio anchor, consider to be a guild agent in the future
Narrator: a 17-year-old high school student
Business orientation: Radio anchor
I'm a radio anchor from QQ music. Joining this profession is also a recruitment I saw in the Shengyou bar by chance.
At that time, I saw a recruitment post in the sonic bar, which said: "recruit QQ music radio anchor? It's very suitable for you who want to earn money but don't want to show your face. You can work part-time and full-time. You don't have any experience. You don't have to worry about it. The content is simple. You can have a mobile phone headset."
I think the above requirements are very suitable for me, because I used to be a radio anchor in school before, so I basically understood the skills and didn't have to show my face. So I added the person's wechat to join the current guild and started a new anchor career.
At that time, my later tutor told me that the salary of a radio anchor was 300 yuan for a part-time 30 hours a week, 1000 yuan for a 100 hour full-time job, and 4000 yuan for a full-time 300 hours. Because I didn't want to be too tired, so I chose a part-time job and broadcast about 4 hours a day. Because of the initial training of the guild, the new people still get training.
The specific training content is to teach me some singing, reading, dubbing, rap skills, of course, these basic technologies are not really professional guidance, because the new anchor, including the old anchor, is not everyone can sing anything. Of course, if the singing skill is good, it must be a bonus item. But the most important thing is to learn to interact with the audience.
At the beginning, the number of people in my studio was really small. I was wandering about a few or even dozens of them every day, and my self-confidence was greatly damaged. However, I heard from my predecessors that the less people there are in the studio, the worse your mentality is, the more you don't want to broadcast. In fact, it's a vicious circle. We should always adjust our mentality. There are no talents to broadcast, and there will be more talents for more broadcasting. If we try hard, there will be no gain if we try hard.
Later, I tried to change some interesting room titles to attract users. After users entered the live broadcasting room, they attracted them through my voice line. For example, welcome XX to my radio station. At the same time, I also need content to maintain them. Generally, I read emotional articles that are prepared, because emotional articles are more attractive.
Then, if a user is willing to interact with me, such as asking some questions, I will also answer them, because he will feel that you care about him, and other audiences will understand me in the chat with him, and even will be eager to interact with me, causing everyone to participate in the discussion. This is a small step of success.
In addition, you can also use the audience's nicknames to dig out the characteristics and chat points of others, such as asking why people have such a name. In short, we must make the live room lively. The guild and the platform will also provide me with resources and exposure. After three months, the number of people in my studio has exceeded 10000.
Now he is also a head anchor in the guild. Because he is a part-time job, his monthly income is about 3000 yuan. Once it is the annual celebration of the guild, and the daily income reaches 1000 yuan.
In the future, if this industry is still a sunrise industry, I will consider becoming a guild broker and engaging in this industry.
Open a game studio in the bedroom to earn living expenses
Narrator: a 20-year-old college student
Business direction: Game Studio
I am a full-time game moving brick party, has been engaged in more than a year.
I started to contact DNF in junior high school and started to move bricks. The reason why I chose this game at the beginning was that I was an old DNF player. I had fun and gained a lot in more than a year. I really learned a lot from becoming a businessman. From the beginning, I didn't know anything about Xiaobai losing money to not having a meal. Now I can drink soup. The only difficulty is that I can drink soup I know.
At that time, he told me that most of the game players made profits by selling them to the computer by selling them to the computer. For example, he did not understand the proportion of selling bricks to their own games If there is no one to move bricks, then game players may face high prices to buy game currency, or even no game currency to buy.
That's it. He took me to move the bricks. Later, through the exchange with other brick moving peers, we learned how to move bricks synchronously by opening multiple accounts on one computer, which greatly reduced the time of moving bricks. Every day, I open more copies in DNF, and then make money for the game. Sometimes I spend six hours staring at the computer every day to prevent the computer from getting stuck, so I am very tired.
Later, I also used auxiliary tools to move them, but I had to pay a monthly renewal fee for this auxiliary tool, and the cost was not low. For example, if I moved bricks for 20 yuan, the cost would be about 9 yuan. Of course, an auxiliary can be bound with multiple numbers to reduce the cost. However, we also met with linpingtai's attack, such as sealing the number. Sometimes, more than a dozen of our own small sizes will be sealed, which is a big loss, The cost of a brick account is about 15 yuan, so there is no more than 100 yuan. In this way, you can only buy more than ten accounts. If you seal more than a few times a month, you can't make any money.
At that time, the happiest moment was to sell materials and gold coins. I thought that my efforts had finally paid off. The two computers were 100 yuan a day and 200 yuan two days. They could be stable at 3000 yuan a month, and they really made a lot of money.
For the future, this brick moving experience may only be an episode in which I earn my living expenses. It can not become the main theme of my college career and the future. Learning is still the most important.
So, here, I also want to sincerely say to those friends who are still in University and are about to graduate. Don't think about moving bricks for a while. You can find a job in the year you just graduated. No matter what major you are, even if you are interdisciplinary, if your family conditions are OK, and you really want to play freely for a year or two, you can work for one or two years first, and then you can work for one or two years Work experience and resume a little rich, at this time you quit to play a year or two can, do not directly engage in a small rental house to play games.
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