Zhao Xiaoguang, Vice President Of Tianfeng Securities And Director Of Research Institute
In the field of consumer electronics, the "five modernizations" of smart terminals are the 5g of mobile phones, the intelligence of headsets, the service of watches, the socialization of TV and the acceleration of AR.
The year 2020 is extraordinary. The sudden outbreak of the new epidemic has pushed the pause button for global economic development and changed people's lives and habits. In this nationwide anti epidemic campaign, the strength of science and technology has been highlighted, and many new products, new scenes and new applications have been born.
So far, Xinguan epidemic is still exerting its influence. In the post epidemic era, what will be the trend of economic activities and lead to new opportunities in science and technology? What investment opportunities exist in the technology industry?
On November 28, Zhao Xiaoguang, vice president of Tianfeng securities and director of Research Institute, deeply analyzed the development trend and investment of science and technology in the post epidemic era at the annual meeting 2020 of Southern finance and Economics International Forum.
Information map.
Three dividends left by mobile Internet
Looking back at the past decade, Zhao Xiaoguang says that there is only one logic in the whole technology industry, that is, the mobile Internet. So far, the mobile Internet cycle has left three major dividends.
The first bonus is that smart phones, as a huge specialty and system, have formed a very mature system from chips and hardware to the whole system and software applications. This system has laid a very good foundation for the rapid generation, popularization and application of smart terminals in the 5g era.
In the field of consumer electronics, Zhao Xiaoguang believes that the "five modernizations" of smart terminals are the "5g" of mobile phones, the intellectualization of headsets, the service of watches, the socialization of TV and the acceleration of AR.
In terms of mobile phones, 5g has changed the communication architecture from broadcasting to answering. At present, 70% of the mobile phone space is storage and computing. When it is fast enough, the architecture of the mobile phone will change. Storage and computing can be in the cloud, and the mobile phone will become a better output and input platform. In the past, the biggest opportunities for the mobile phone supply chain came from input and output, cameras, batteries, connectors, covers, displays, etc. in the future, the market will become larger and larger. In the future, you may know whether the apple is fresh or not and whether there are pesticides by taking a photo on your mobile phone. You can get the data and know what kind of cosmetics to buy, and the business model will come into being.
In the future development of AR and VR, domestic manufacturers will launch ar products next year, and Apple will also launch ar products the following year. Every field has entered a new era, thus driving the continuation of the entire consumer electronics boom.
With the development of smart phone module in China in the past decade, the number of smart phone manufacturing companies in the world has grown.
"If we introduce the whole development stage of electronics in a simple sentence, that is, in the past 10 years, Apple has led the rise of the entire Chinese industrial chain with the module industry as the core, and the rise of the module industry has provided very good technical support for local smartphone manufacturers." Zhao Xiaoguang said that the pattern of the module industry has been very clear, and there may be a new leader in the field of camera in the future. In addition, there are also opportunities for the upstream industry of module, including chip material equipment and material industry.
In addition, this development path will also be copied to the field of new energy vehicles. At present, the giants represented by Tesla are cultivating Chinese suppliers.
The third big bonus is the application side. In the future, there is a great opportunity for the application side, that is, de branding.
Zhao Xiaoguang, for example, points out that the process of carrying goods by live broadcasting is the process of de branding. He explains that in some industries, because of the asymmetric information and the relatively important products, the market will pay more attention to the brand. Now many enterprises enjoying high premium or facing the risk of de branding, the brand is not so important. This is the dividend brought by the mobile Internet.
The era of precision data
Looking forward to the future, Zhao Xiaoguang said that the most essential technology industry in the future, no matter what technology, is the system from Pan data to big data and then to accurate data.
He believes that from the perspective of data, all technology enterprises should do three things: first, get the data. Second, processing data. Third, output data. In this process, there are actually three types of data related to data: Pan data, big data, and accurate data.
Zhao Xiaoguang cited the competition between Microsoft and Google in the field of search, pointing out that although Microsoft did search earlier than Google, Google took the lead in constructing a modern search mode from the perspective of data analysis, that is, presenting search results based on user's search volume data, thus standing out in the search field. Google Beat Microsoft's experience search, everyone wants to get different search results, according to the precise needs of users, get accurate search results.
In its logic, the precision data system consists of four parts: first, 5g and various terminals, namely infrastructure; second, Internet of things technology, which is very important but has been ignored by the market. The technology must be deeply combined with the industry application scenarios to have vitality; third, artificial intelligence, the core technology is cloud; fourth, industry application, excellent companies in various industries There are opportunities.
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