When The Declaration Of "Cultivating And Promoting Ten Categories Of Innovative Textile Products In 2021"

Recently, the Department of consumer goods industry of the Ministry of industry and information technology issued the "notice on developing the cultivation and promotion of ten categories of innovative textile products in 2021". The document points out that since 2017, the cultivation and promotion of ten categories of innovative textile products have been carried out continuously. Through enterprise participation, association selection, central media publicity and e-commerce promotion, the development and supply capacity of scientific, functional and fashion textile and garment new products has been increasingly enhanced, effectively promoting and meeting the market consumption demand.

In order to further promote the textile industry to increase varieties, improve quality and create brands, guide enterprises to pay attention to product innovation and serve enterprises to open up markets, the Department of consumer goods industry of the Ministry of industry and information technology continues to entrust China Textile Industry Federation to carry out the cultivation and promotion activities of "ten categories of textile innovative products in 2021". The online declaration will close on July 16.

Ten categories

Keep up with the new demand of consumer market and meet the new expectation of public life

In 2021, the top ten categories of textile innovative products are still mainly clothing, home textile and industrial end consumer goods, focusing on fashion creative products, intangible cultural heritage innovative products, intelligent technology products, comfort function products, sports function products, medical and health functional products, easy care products, safety protection products, etc Ten categories including health care products and ecological and environmental protection products were cultivated and promoted. All enterprises and institutions registered within the territory of the people's Republic of China and meet the requirements for declaration of R & D, production and trade-oriented enterprises and institutions of clothing, home textiles and industrial end consumer goods can declare voluntarily. In view of the need for collaborative innovation between upstream and downstream enterprises in the industrial chain, terminal brands are encouraged to jointly declare with suppliers of new materials, new technologies and new processes. The declared products mainly investigate the design, technology, quality, ecological and environmental protection and market application; Encourage enterprises to explore in innovation practice to meet the public's new requirements and expectations for a better life.

Cultivation & promotion activities

Leading the pace of enterprise innovation and highlighting the industry innovation strength

In recent years, the ten categories of textile innovative products office has taken a series of effective brand cultivation and promotion, market development measures, through Keqiao fashion week / Keqiao Textile Expo, Shengze fashion week / Shengze Textile Expo, Humen service fair and other important domestic industry cluster exhibition platforms, the selected enterprises are recommended to participate in the promotion The Ministry of industry and information technology and other joint organizations of the "Shuangpin Online Shopping Festival" activities to participate in the "CTIC Fashion College" cloud classroom and other online platform promotion; It also provides industry chain docking and product development guidance services for the selected brand enterprises, such as recommending the cutting-edge application of new materials and new technologies and providing guidance for new product development direction for brand enterprises such as Clarette, Goliath and Evely, and strengthening the cultivation of selected brands.

Focus on the moment of glory

After 4 years of precipitation and accumulation, the project has attracted bosden, Anta, Pathfinder, 361 °、 Domestic top brand enterprises such as SEMAR, winner fashion, Evely, Boyang, Mengjie, mercury home textile and other excellent domestic top brand enterprises continue to declare. Every year, products of different styles, categories and innovation points are selected into the "top ten categories of textile innovative products" of the year. The number of enterprises applying for applications is also increasing. At present, they have achieved good industry reputation and influence, It has effectively promoted the efficient implementation of the "three products" strategy.

The award ceremony of "100 products release · 100 docking -- Cultivation and promotion of 2021 top ten categories of textile innovative products and the precise docking meeting between 100 brands and Shengze enterprises" will be held in Shengze, Jiangsu Province in the late October. The event site will not only honor the selected products and enterprises, but also display static, dynamic and "100 products release" by means of live broadcast with goods to show the unique innovation concept and brand charm of the selected products and enterprises; Through the precise docking meeting between 100 selected brands and upstream enterprises, the transformation and landing of scientific and technological achievements are promoted, and the integration and innovation of upstream and downstream as well as win-win cooperation are realized.

Show the strength of innovation

In 2020, the office of ten categories of textile innovative products selects the selected excellent products, and with the help of Keqiao fashion week / Keqiao Textile Expo, Shengze fashion week / Shengze Textile Expo, Humen clothing fair and other important domestic industry cluster exhibition platforms, the office will display and promote the innovative strength of China's textile and garment industry, and realize the latest fashion design, fashion design, fashion exhibition, etc Effective implementation of scientific and technological application innovation achievements.

Boosting social influence -- propaganda and report of mainstream media

The 2017-2018 annual selection activity has attracted the attention of CCTV-2 financial column "consumption proposition". With "magic Chinese cloth", "falling in love with made in China (4) & (5)" two sessions special programs and "2018 quality in China going on: Textile Innovation and upgrading", etc., the selection activities have deeply explored the cutting-edge textile technology contained in the selected products from the market perspective, It shows the core competitiveness of "made in China" textile products.

In addition, in the process of industrial cluster promotion, the "ten categories of textile innovative products exhibition area" integrates fashion, technology and green, highlights the new orientation of the development of the textile industry, and attracts well-known public and industry media such as xinhuanet.com, Dongguan TV station, Keqiao daily and dongfangyun to comprehensively report the whole exhibition area through live broadcast and interview, This paper introduces the latest scientific and technological innovation achievements of China's textile and garment industry.

Unveil the mystery of innovation

Priority is given to recommending the selected enterprises to participate in the promotion of online platforms such as "CTIC Fashion College" cloud classroom, with the theme of "unveiling the mystery of" innovative products "and" jointly promoting the development of the industry by decrypting the 'innovative products' -- cultivating and promoting the highlights of ten categories of textile innovative products in 2020 ", while publicizing the innovative products, we also share how to promote the innovation of raw materials, design, and design Fabric innovation, private flow, big data and other dimensions help enterprises to create core competitive advantages.

The application channel for cultivating and promoting ten categories of innovative textile products in 2021 will be closed on July 16. Interested enterprises are requested to register on the official website (topten. CTIC. Org. CN) for online declaration.

Explore the top innovation power of China's textile and garment industry“ We are looking forward to your participation in the selection work of cultivating and promoting ten categories of innovative textile products in 2021!

Application consultation

Declaration time: May 12 - July 16, 2021

Declaration email: top10@ctic.org.cn

Contact person: Wang Yan 010-85229785 (clothing products)

Wang Jiayue 010-84463638-8833 (home textile products)

Zhang Na 010-84463638-8855 (industrial products)

Chen Jia 010-85229347

Website: topten.ctic.org.cn

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