Sun & Chen 39, The First Luxury Brand In China; T Released New Sub Line Brand Sunt Lab

A few days ago, the rapid rise of domestic luxury in the field of fashion in recent years Children's wear brand Sun't officially launched a brand-new vice brand sunt lab, which aims at positioning the mass consumer market, and released its first season image blockbuster.

We believe in unlimited Possibilities "is the core value of the brand, which aims to convey say, unafraid and Beautiful and pure (naivrty), touch and Lab.

Sunt lab. 22fw image blockbuster with green energy Energy) as the creative theme, it records a colorful and fantastic youth time with bright and clear colors. The camera follows the teenagers to find a fantasy paradise; Through static or dynamic instantaneous capture, vivid interpretation of sunt Lab. sweet cool, life, college different series of product styles; Young people's unique temperament of vitality, natural and casual, precisely interprets the brand style of sunt lab. which is natural, advanced and avant-garde.

As a brand-new brand, sunt lab. continues its high-level aesthetic taste and avant-garde fashion, diversified and boundless creative design; SUNT Lab. brand will focus on the research and development of high-quality fashion that is closer to the mass consumer market. Through the implantation of creative IP image, the brand will promote its own unrestricted, energetic, pure and interesting personalized children's clothing image to the broader terminal consumer market.

According to the managing team of sunt Lab., in 2022, sunt lab brand It will carry out online and offline promotion synchronously and cooperate with well-known MCN institutions and KOL talents; Combined with offline pop-up Stor promotion mode, actively participate in the major fashion week, showroom platform promotion; Build a closed loop of private traffic of brand online platform. With the help of more advanced digital intelligence platform and tools, the brand is also committed to strengthening the brand's own positioning and public cognition with a more global and forward-looking business thinking, focusing on the brand expansion space and market in the next few years, and building an international brand with long-term vitality and long-term influence.