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    2021 China Pinghu Fashion Design Competition (Down Category) Finals Successfully Concluded

    2021/11/2 15:30:00 0

    Pinghu Lake

       Sponsored by China clothing association, Pinghu Economic and Technological Development Zone, Pinghu Clothing Industry Association, Pinghu clothing culture creative park, Pinghu down jacket industry alliance, Pinghu clothing industry innovation service complex, down and leather fur clothing special committee of China clothing association, Pinghu Danghu sub district office, Pinghu Economic and Technological Development Zone, School of clothing of Zhejiang University of technology The China Pinghu fashion design competition (down category) Co sponsored by Pinghu Normal College (Applied Technology College), Pinghu vocational secondary vocational school and Pinghu China fashion city was launched on November 26, 2020. This competition is the 9th China Pinghu fashion design competition held in our city, aiming to improve the down clothing industry chain through design and development, We should increase the core competitiveness of the real economy, promote the high-quality development of China's down clothing industry, and meet the "people's growing needs for a better life" under the wave of consumption change, business reform and industrial change.

       On the evening of October 29, 2021, China Pinghu fashion design competition (down category) was solemnly held in the city sports center. Yang Jinchun, executive vice president of China clothing association, Han Licheng, consultant of Zhejiang Garment Industry Association, Shen Moli, Secretary General of Zhejiang Garment Industry Association, Gu Xiaohua, Deputy Secretary general of Zhejiang Garment Industry Association, were invited on the spot Chen Qing, Deputy Secretary General of designer branch of Zhejiang Garment Industry Association, Jiang qiongying, Deputy Secretary General of Hangzhou Fashion Designer Association, Liu Juan, deputy director of Pinghu Municipal People's Congress Standing Committee, Hu Hongtian, deputy mayor of Pinghu Municipal People's government, Zhang Dongge, director of Pinghu Economic and Information Bureau, as well as domestic fashion buyers, fashion media, fashion industry platform institutions, well-known clothing brand enterprises Representative of design organization and shaking sound live broadcasting base; Relevant persons in charge of Danghu sub district office, representatives of clothing market, clothing platform, clothing enterprises, original designers and many other guests attended the fashion meeting.

       With Yudao · Ronghe as the theme, 35 groups of entries were selected from 528 works from Beijing, Guangzhou, Sichuan, northeast, Inner Mongolia, Jiangxi, Jiangsu, Zhejiang, etc. through various stages of publicity, soliciting contributions, preliminary evaluation, enterprise docking, and garment production, 35 groups of shortlisted works were selected from 528 works from Beijing, Guangzhou, Sichuan, northeast, Inner Mongolia, Jiangxi, Jiangsu and Zhejiang. At the same time, the competition invited Qi Gang, the top prize designer of China's fashion design; Qian Qier, Professor, China Academy of fine arts; Hu Xun, vice president, professor and graduate supervisor of School of fashion, Zhejiang University of technology, executive member of Academic Committee of China Fashion Designers Association; Ding Jie, one of China's top ten fashion designers, founder and design director of D. Martina queen brand; Xie Jiaqi, director of China Fashion Designers Association, cultural inheritor of the silk road legend and China's top ten fashion designers, formed an expert panel to evaluate each work with an open evaluation concept and an international design trend, presenting the most fashionable feast of Pinghu fashion design at home and abroad.

       A total of one gold award, two silver prizes, three bronze awards and several excellent awards were awarded in the competition. In addition, there are 12 individual awards. In the end, Yan Xiyu, a designer from Beijing Institute of fashion, won the gold medal for her work "walking through the heat"; "Origin" by Rao Yingyi, a designer from Guangdong Light Industry Vocational and technical college, and qingpingle by Zhang Yuxuan and Liu Cheng from Guangxi Academy of Arts, won the silver prize; Liao Lijun, a designer from Jiangxi Institute of fashion, won the bronze prize for his work "Tramp if you go to basda", Li zhi'anqi, a designer from Wuhan Textile University, and sun Qiaoge, a designer from Jiangxi Institute of fashion, won bronze prizes for his work "black hole evaporation theory".

       In recent years, the outbreak of down clothing industry has pushed the transformation and upgrading of clothing industry in our city, and the innovation and development has entered a new historical stage. As a unique clothing product of Pinghu, down jacket has developed more than 8000 new down jackets every year, and the cost of design and development is more than 200 million yuan. The products are exported to Japan, Europe, America and other countries. Down jacket industry has become an important force in Pinghu clothing industry. At present, Pinghu down garments have a high market share and reputation at home and abroad, and have been recognized by professional markets in Hangzhou, Shenyang, Zhuzhou, Zhengzhou, Chengdu, Chongqing, etc. Pinghu down garments are strictly selected in Amazon, shuoyin, Taobao, tmall, Netease, Yunji, Beidian, pinduoduo, shuoyin Fast hand and other well-known e-commerce and online celebrity new media platforms spread rapidly, and the sales volume is amazing. Pinghu down jacket industry has formed a new diversified pattern of CO prosperity of OEM, ODM, OBM, original designer brand, independent innovation brand and intelligent manufacturing brand.

       China · Pinghu clothing design competition (down category) focuses on the characteristic industry of down jacket in our city, and guides the down garment enterprises in our city to develop into brand, personalized, fashionable and customized with the most cutting-edge design concept, so as to speed up the transformation and upgrading pace, so as to make the down products of Pinghu keep up with the trend and be more grounded, and further improve the popularity of Pinghu down jacket Reputation and influence, to create an international fashion down benchmark, promote the high-quality development of down clothing industry in the new era, and create a regional brand of "Pinghu down clothing".

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