China Textile Federation Circulation Branch Prosperity Monitoring November Market Data

The prosperity monitoring results of circulation branch of China Textile Federation show that in November 2021, the prosperity index of national textile and garment professional market managers is 51.88, up 0.75 from 51.13 in October; The business climate index of professional market was 51.32, up 0.73 percentage points from 50.59 in October. In November, the prosperity index of textile and clothing professional market rose slightly compared with October, and the sales of winter clothes were in good condition.

one

The prosperity of managers and merchants is on the rise

According to the data, in November, the prosperity index of the national textile and clothing professional market managers and merchants slightly increased compared with October, and the winter clothing sales in the professional market were good.

1. The business climate index of managers increased by 0.75%

Chart 1 list of managers' index

Data source: circulation branch of China Textile Federation

From the perspective of manager climate index, in the total index, the manager climate index in November was 51.88, up 0.75 from 51.13 in October; The business environment index was 51.94, up 0.97 percentage points from 50.97 in October.

Among the sub indexes, the total business index was 53.87, up 1.93 percentage points from 51.94 in October; The logistics delivery index was 51.94, down 0.32 percentage points from 52.26 in October; The passenger flow index was 52.90, up 1.29 percentage points from 51.61 in October; The opening rate index was 51.29, 0.97 percentage points higher than 50.32 in October; The rent index was 49.03, down 0.97 from 50.00 in October; The e-commerce sales index was 52.26, up 1.61 percentage points from 50.65 in October.

2. The business climate index increased by 0.73%

Chart 2 list of merchant index

Data source: circulation branch of China Textile Federation

In terms of the business climate index, the business climate index in November was 51.32, up 0.73 percentage points from 50.59 in October; The business environment index was 51.51, up 2.53 percentage points from 48.98 in October.

Among the sub indexes, the sales index was 52.81, up 1.25 percentage points from 51.56 in October; The average price index was 51.51, up 0.56 percentage points from 50.95 in October; The profit index was 52.81, up 1.45 percentage points from 51.36 in October; The comprehensive cost index was 48.49, down 1.65 percentage points from 50.14 in October; The inventory index was 49.93, down 0.14 percentage points from 50.07 in October; The e-commerce sales index was 52.40, up 2.94 percentage points from 49.46 in October.

two

Data analysis

1. The total market operation and the passenger flow index increased as a whole

In November, 54.84% of the total selected market operation increased, 25.81% higher than that in October; The proportion of increased passenger flow in the selected market was 51.61%, which was 29.03 percentage points higher than that in October; The total market operation index and passenger flow index increased as a whole.

2. The total sales volume of merchants and the profit index increased as a whole

In November, the total sales volume of selected merchants increased by 37.67%, 15.90 percentage points higher than that in October; The proportion of increase in profits of selected merchants was 36.99%, 17.26 percentage points higher than that in October; The total sales index and profit index of merchants increased as a whole.

three

Forecast index is better

Data shows that for managers, the business climate index of managers in the next period is 52.58, up 2.58 percentage points from 50.00 in October; The next business environment index was 50.97, up 1.94 percentage points from 49.03 in October. In terms of merchants, the next business climate index was 51.37, up 2.32 percentage points from 49.05 in October; The next business environment index was 51.37, up 2.46 percentage points from 48.91 in October. In terms of forecast index, winter clothing sales in the textile and clothing professional market continued to be good, and the professional market managers and merchants were more confident about the sales in December.

enclosure:

1. Monitoring method

"Textile and clothing professional market prosperity index" consists of "manager index" and "merchant index". Using the sampling method, we selected markets and merchants of different business categories such as clothing, fabric, home textiles and small commodities, and filled in the questionnaires of managers' prosperity index and merchants' prosperity index respectively.

2. Monitoring samples

The sample of managers' prosperity consists of 32 specialized textile and garment markets, including Guangzhou Baima clothing market, Beijing Tianya women's clothing building, Jiangsu Dieshiqiao home textile market, Shanghai xinqipu clothing market, Liaoning Xiliu clothing market, etc. The sample of business prosperity is composed of more than 150 merchants, such as Taotao clothing, Muzi thatched house, Ruili Hanshi, zhedi clothing, etc.

3. Monitoring period

The business cycle is monthly, submitted at the end of each month and released at the beginning of the next month.

4. Index composition

In the "textile and clothing professional market prosperity index", the "manager index" consists of four first-class indexes: the current manager prosperity index, the next management prosperity index, the current business environment index and the next business environment index; The "current manager climate index" consists of six secondary indexes: total business index, logistics delivery index, passenger flow index, opening rate index, rent index and e-commerce sales index.

"Merchant index" is composed of four first-class indexes: the current business climate index, the next business climate index, the current business environment index and the next business environment index; "Business climate index of this period" is composed of six secondary indexes: Sales Index, average selling price index, profit index, comprehensive cost index, inventory index and e-commerce sales index.

5. Index analysis

The positive index includes manager's total business index, logistics delivery index, passenger flow index, merchant opening rate index, rent index, e-commerce sales volume proportion index, merchant sales volume index, average selling price index, profit index and e-commerce sales proportion index. If the positive index exceeds 50, it indicates that the business situation is optimistic, and the larger the value, the more optimistic it is; The positive index is lower than 50, indicating that the business situation is not optimistic; The smaller the number, the more pessimistic.

The reverse index includes merchant cost index and inventory index. When the cost index is over 50, it means that the merchant's cost pressure decreases; If the cost index is lower than 50, it indicates that the cost pressure of merchants increases. The smaller the value, the greater the cost pressure. When the inventory index exceeds 50, it indicates that the inventory pressure of merchants decreases, and the larger the value, the smaller the inventory pressure; If the inventory index is lower than 50, it indicates that the merchant's inventory pressure increases, and the smaller the value, the greater the inventory pressure.