The Combination Of Fashion Elements And Fashion Elements
After the epidemic, with the aggravation of anxiety and burnout, in the face of uncertain future, young consumers are more eager for small fortune in ordinary life, and their pursuit of self-care, physical and mental health and happiness has become the first choice. They began to slow down, feel life with heart, enjoy the holidays, increase the time with family and friends, and pay attention to the sense of ceremony in life. They need design and experience that can inspire optimism, help them escape from the reality of helplessness for a short time and get a moment of happiness.
At the same time, the lovely elements have a special attraction for girls. When the elements of girlish feeling are combined with happy design, at the same time, the funny and lovely decoration techniques are combined to show the ancient spirit, the bold and wanton playful style incisively and vividly. This style, which is both lovely and energetic, is becoming more and more popular among young people.
According to the data of tmall trend center, the number of searches for Chen Tianmei's clothes was 29 million, and reached a peak value of 240000 people per day in March 2022. On the social network, the clothing and topics of "sweet girl" are particularly popular, and the number of topic views of "sweet girl" and "sweet girl" are all up to 4000W +.
Color and tone
Color points: this style has pleasant, childlike and dreamy colors. Candy color and low saturation ice cream color are the key to dopamine sweet girl color. The combination of colorful colors is especially suitable for the communication on social media accounts. It can present a pleasant visual effect in a more practical way through the combination of bright saturated color and pink wax color.
Application suggestion: as a combination of bright multi-color, the color disc will quickly attract the attention of young consumers. You can create a simple, bright and sweet look through a large area of color collision.
Applicable category: jacket, dress, cardigan
Coloro:A: 151-53-27, B: 039-81-31, C: 030-67-34, D: 088-88-09, E: 134-67-16, F: 058-83-18, G: 062-55-25, H: 010-46-36, I: 036-89-06
Color trend interpretation can point to enter the text chain quickly: Freesia yellow, digital lavender, enchanting red
Photo: Ledin
Picture: Merci Madame
Figure: Xiaoli official
Photo: Edie Parker
Key styling
Dopamine sweet girl's modeling fully shows the playful girl style characteristics. The fresh and energetic color collision conveys happy mood, the fabric full of texture sense and the decorative feeling of the finishing point are all soft and beautiful, and all the details release the small happiness of playfulness and sweetness.
Figure: Ming Ma
Picture: @ shushushutong
Picture: Merci Madame
Figure: Xiao Li
Photo: Ledin
Key piece - Top
Under the theme of this style, the presentation of top category is more abundant. Knitted and woven categories should not be ignored. Details such as pleats, baby collars, bubble sleeves, ruffles, bandages and three-dimensional decoration should be integrated into traditional items; You can try to use the truncated style to show your youthful vigor.
Image: Miu Miu
Photo: motoguo
Picture: Merci Madame
Figure: Xiao Li
Figure: Ming Ma
Key accessories
Inspired by "food in fashion" and cute animals and flowers, the cute and eye-catching appearance can increasingly arouse young consumers' desire to buy# Joy expression is still the trend of happy design, which brings us psychological comfort in the post epidemic era. The playful big naughty boy theme has become a popular design in jewelry category. Resin, glass and enamel can be considered in material selection, and childlike shapes such as pendants, flowers and mushrooms can be used.
Image: tagi
Image: Taobao
Image: Cecilie Bahnsen
Photo: Shiitake
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