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    Wu Yang, Member Of Dongguan Municipal Committee Of The CPC: Accelerate The Digital Transformation And Help The High-Quality Development Of The Textile And Clothing Industry

    2023/2/9 17:16:00 9

    Wu Yang

    "This year's proposal is the same as last year's proposal, which focuses on the development of the textile and clothing industry. However, this year's proposal is more closely linked to digital, hoping to boost the high-quality development of industrial clusters." At the two sessions of Dongguan, Wu Yang, member of the CPPCC Municipal Committee, member of the People's Democratic Construction Committee of Dongguan City, and chairman of the financial branch, proposed that the textile and clothing industry is one of the pillar industries in Dongguan, However, in the context of the shift of the focus of the global digital economy to the industrial Internet, the current industrial chain links are long and highly dispersed, and digital transformation is particularly urgent.

    Wu Yang pointed out that the traditional development model of the textile and clothing industry has met challenges. In 2022, the business income of Dongguan textile and clothing industry cluster will be nearly 100 billion yuan, and there are certain advantages in size. However, most of the small and medium-sized textile and clothing enterprises have low informatization level, high acquisition cost of digital equipment, long return period of capital investment, immature existing process technology, insufficient technical strength, and high operation and maintenance costs after completion. These enterprises are most worried about. In addition, most of the entrepreneurs of the first generation are diligent, and they generally have little or no awareness of digital transformation and upgrading; In addition to the changes in the external consumption environment and the impact of online e-commerce, some enterprises above designated size even declined significantly, and the overall performance was not optimistic.

    "Dongguan lacks a complete digital clothing industry chain system. Compared with other cities such as Beijing, Shanghai, Guangzhou and Shenzhen, Dongguan has fewer young fashion brands, lower online activity and obvious lag in development. How to adapt to the 'Generation Z' lifestyle of shopping, build a fan economy and carry out Internet marketing has become a major challenge." Wu Yang said.

    In addition, the new generation of information technology has promoted the rapid rise of new brand enterprises and overtaking at corners. Dongguan's traditional garment enterprises are facing the blow of dimension reduction. Garment enterprises in Shenzhen, Shanghai and other places have rapidly risen by data-driven business. Although some garment enterprises in Dongguan, such as Yichun, have applied production systems such as 5G+AGV+flexibility, traditional enterprises mostly rely on manual statistics and Kanban to complete production execution and management tasks, which can not respond quickly. It is easy to have pain points such as data discontinuity between various links of the industrial chain, delayed supply chain response, and long new cycle in garment styles. It is difficult for the industry to break through the old development mechanism.

    The recently held provincial high-quality development conference put forward the idea of "taking the real economy as the foundation, adhering to the leadership of the manufacturing industry, and striving to build a strong manufacturing province". The No. 1 Document of Dongguan also issued the call of taking the leadership of the manufacturing industry to promote the high-quality development of the real economy. Wu Yang suggested that Dongguan's textile and clothing industry should rely on digital transformation and industrial Internet to move towards the middle and high end of the global value chain and achieve high-quality development. First, it should build a public service system for industrial digital transformation. Guide enterprises to fully understand the "amplification" effect of digitalization on industrial development, and regard digitalization transformation as a key element to enhance core competitiveness. Take the lead in building an industrial cloud platform, guide small and medium-sized enterprise brands to go to the cloud in an all-round way, carry out network collaborative manufacturing, and realize the resource gathering and docking of product design, manufacturing, sales, management and other production and operation links.

    The second is to accelerate the digital transformation of the industry and the empowerment of information technology. Strengthen the application and platform construction of innovative technology of backbone enterprises as key connection points and practice subjects, strengthen the construction of industry basic databases such as design and engineering knowledge base and clothing body database, and promote the data integration and information sharing of key links in the supply chain. Use big data, artificial intelligence and other technologies to predict consumption demand in a timely manner, enhance the adaptive relationship between production and demand, and promote the transformation of industry from product oriented to consumption oriented. Encourage enterprises to strengthen technological innovation, actively apply for high-tech enterprises, build key laboratories, engineering centers, enterprise technology centers, industrial design centers and other innovation carriers, and carry out research on key core technologies and common technologies.

    The third is to improve the industrial ecology and form a high-end supply pattern. Play a good role in the "five foreign" linkage, and firmly implement the high-end clothing industrial park project focusing on three major projects, namely, "Humen High speed Railway Station TOD Fashion Industry R&D and Exhibition Center+Dawan District International Fashion Valley+Dawan District Yiliu Fashion Industrial Park", undertake the wide and deep industrial transfer, and optimize the fashion industry resources in the Dawan District. Benchmark the world-class fashion week, highlight the characteristic positioning of scientific and technological fashion integration, innovative design, commercial landing, international cooperation, sustainable development, national fashion, etc., and build Humen Bay District Fashion Week into a globally influential, wind vane style fashion event and Dongguan fashion card.


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