The Sustainability Of Fashion Men'S Wear And Chinese Manufacturing, See How Seven Wolves Do

Read the changes of the trend from the Ming and Qing dynasties to the present in the Men's Wear Museum, and learn about modernity from a distance in the ingenious sightseeing workshop Clothing manufacturing Craft, learning the spirit of the red war wolf at the "Red War Wolf Home", and understanding the endogenous power of party building to lead the development of enterprises... The Seven Wolf Industrial Park, located in Jinjiang, Fujian, takes the lead in combining the local culture of enterprises and local characteristics to run out of the acceleration of integration with "industry+cultural tourism", and was rated as the only national industrial tourism demonstration base in Quanzhou.

This is a microcosm of the seven wolves' innovation and development in recent years. From industrial tourism to green manufacturing, from product quality management to intellectual property construction, Seven Wolves has always strived to explore a new development space for clothing brands and continued to lead the trend of sustainable fashion.

Linking History and Future to Achieve a Model of Industrial Tourism

Clothing is an important carrier to record the course of human civilization, and it has become an eternal brand of the development of the times in the historical changes. As a leading brand of Chinese fashionable men's wear, cultural inheritance is a mission and responsibility integrated into the blood. Seven Wolves spent nearly 200 million yuan to transform the old factory buildings to make the industrial park a new look. With culture to empower the industry and industry to inherit culture, it has created a development path of integration and symbiosis of culture, tourism and industry.

Seven Wolves Industrial Park relies on the birthplace and production base of Seven Wolves to build an industrial park with men's wear museum as the core, covering multiple functions such as tourism, popular science research, theme training, red party building, intelligent manufacturing, etc. Tourists here can trace back hundreds of years of history of the evolution of men's wear, and understand the rich connotation of brand wolf culture, Feel the indomitable will of fearless hardships, the fighting spirit of never turning back, the innovative consciousness of bravely standing at the forefront of the tide, and closely feel the clothing industry culture and the ingenuity spirit charm of "one needle, one line, excellence".

Since its opening in 2012, the Men's Wear Museum has won the National AAA Honorary titles such as Grade A tourist attraction, national industrial tourism innovation unit, etc. In October 2023, the Seven Wolves Industrial Park was selected into the list of national industrial tourism demonstration bases issued by the Ministry of Culture and Tourism, fully demonstrating the high praise of the community for the inheritance and innovation of industrial culture.

Take multiple measures to practice "sustainable fashion"

As a national brand, Septwolves has always regarded social responsibility as an important mission of enterprise development, fulfilled the commitment of "sustainable fashion" in every link of production and sales, fulfilled social responsibility with practical measures, and was selected into the 2023 list of green factory manufacturing issued by the General Office of the Ministry of Industry and Information Technology.

Seven Wolves vigorously promotes the production requirements of "intensive land use, harmless raw materials, clean production, recycling of waste, and low-carbon energy", introduces the concept of life cycle, builds multi-level standardized plants and photovoltaic equipment, and realizes the intensive use of efficient plants. In the procurement environment, it takes the green concept as the guide, and works with suppliers to promote energy-saving technology For the application of environment-friendly fabrics, the resource attribute, energy attribute, environmental attribute and product attribute of textiles should be considered as a whole to ensure that raw materials are harmless from the source. At the production end, seven wolves use green design methods and digital tools to help reduce carbon emissions in the production process, and implement the concept of public welfare and environmental protection into the full life cycle of products in R&D design, green procurement, production and manufacturing, and product recycling, and further extend to the field of fashion and clothing, driving products to obtain the certification of China's environmental labeling products. Focusing on the industry attribute, Septwolves uses the new "renewable nylon environmental protection material" in the production of new jackets to reduce the emission of carbon dioxide and waste water, so that the products can be recycled.

Seven Wolves has integrated the concept of "sustainable fashion" into every detail, and the reputation of Seven Wolves as a "green factory" is well deserved.

Whole process digital management, creating quality benchmark

In the face of profound changes in the consumer market, business model and industrial structure, the seven wolves know that quality is the lifeline for the steady growth of enterprises. Only by forging quality with ingenuity can they remain invincible in the increasingly fierce market competition. With the vision of "building a fashion industry group with a market value of 100 billion yuan, providing high-quality fashion products for 100 million users, and creating a stage for fashion dreamers", Seven Wolves built a quality management system in an all-round way, and won the honor of "2023 National Quality Benchmark".

Keeping up with the development trend of the times, Seven Wolves will integrate the new generation of information technology with modern management, build a comprehensive information highly integrated platform, promote the standardized management of product R&D design, standardized management of production, and collaborative management of supply chain through the construction of SCM supply chain management system, and create a digital quality control model for the whole process of goods.

With the help of a new generation of information system, Seven Wolves will focus on key business links in R&D, design, procurement, production, warehousing, logistics, sales and service, introduce leading digital technology, strengthen the collection, analysis and utilization of information in all links, and improve quality control, inspection and analysis accordingly to further improve management efficiency and quality stability, Create consistent high-quality products for consumer experience.

Leading by innovation, deepening intellectual property management

In the eyes of the seven wolves, innovation is the driving force to maintain high-quality development. From the beginning of brand creation, Septwolves has actively promoted scientific research and development, and built core products with functional technology fabrics, leading technology manufacturing processes, and smart black technology. In 2001, Seven Wolves established the "Technology Center", organized the world-class design, R&D, testing and technology management team, introduced the internationally leading R&D and experimental equipment, committed to the professional management of clothing product design R&D, quality management, intellectual property management, standardization construction and other professional management, and took intellectual property work as an important test link of international innovation.

As an enterprise committed to product innovation, Seven Wolf Deeply aware of the importance of intellectual property rights, we have always insisted on innovation driven development for many years. Since its establishment, seven wolves have applied for thousands of patents, copyrights and copyrights, giving full play to the role of leading enterprises in the industry and leading the industry to constantly seek breakthroughs. At the same time, the Seven Wolves continued to increase their investment in intellectual property, established a sound intellectual property management application system, strengthened intellectual property education and training, and constantly improved the quantity and quality of their own intellectual property through strengthening the R&D force. In 2023, Seven Wolf It was recognized as a "national intellectual property advantage enterprise".

Looking back just past 2023, seven wolves won four "national" honors in succession. Behind each heavy award, the enterprise's spirit of "fighting and winning" was condensed. Taking this as a new starting point, Seven Wolves will also continue to inherit the brand gene, lead the industry to expand the vast territory of breakthrough development with the pursuit of the ultimate belief, and convey China's fashion attitude to the world.