Guangdong Fashion Week News: Xiran XIRAN Pays Homage To Dreams And Holds New Product Appreciation

On April 19, as one of the branch venues of 2024 Guangdong Fashion Week Spring (the 33rd), Guangzhou Yiqu Garment Co., Ltd., the headquarters of Xiran XIRAN brand, held a special appreciation meeting for new products and invited colleagues in the clothing industry to share fashion and beauty.

At the headquarters, relevant personnel from the same industry had a deep understanding of the founding concept and style of Xiran brand, listened to the development history of Xiran XIRAN as a modern urban romantic women's wear, and affirmed the efforts and contributions of Xiran XIRAN in Guangdong brand women's wear.

With the introduction of the designer, I can more specifically feel the brand proposition of making every piece of clothing with a natural and romantic imagination. The elegant, qualitative and leisurely attitude of life conveyed by Xiran is the ideal state pursued by women today. Later, during the tasting and trial wearing of the new products of this quarter, everyone found a suitable style in Xiran XIRAN, and gained some achievements in the dressing of commuting scenes, leisure scenes, and light social scenes. Finally, adhering to the good hope of making the brand go up to the next level, everyone put forward their own suggestions and blessings one after another.

Tang Xinyu, the founder of Xiran brand and one of the top ten fashion designers in Guangdong Province, has many thoughts about the theme of this fashion week, "honoring dreams". He said that when he first entered the industry, he also had a dream. Xiran XIRAN has just 15 years since its establishment in 2009. He has never forgotten his original intention to make himself and the brand go today. He thinks that as a defender of the clothing industry, he should not only salute dreams, More importantly, we need to "honor the dream with quality" and "honor the dream with sincerity". Only in this way can we be worthy of the original dream!