"National Wind Craze" Drives Nanxun Garment Industry To Speed Up

The reporter recently walked into Huzhou Ronggao Silk Co., Ltd. located in Nanxun District and saw that all 16 large rapier jacquard machines were in full production. The person in charge of the enterprise told the reporter that with the increasing demand for Guofeng products in the domestic and international markets, the enterprise expanded the scope of innovation and development, and spent 16 large rapier jacquard machines to replace 25 old jacquard machines, which significantly improved the quality and efficiency of production. At present, the production proportion of the country style fabrics has increased from 20% to more than 50%. In addition, the enterprise has also set up a design team to promote the use of social media platforms, improve the overall competitiveness of the enterprise, and make an appearance on the new track.

Since this year, the clothing industry in Nanxun District has risen with the "wind" by virtue of the "new Chinese style" boom. The government and enterprises in the zone cooperate to innovate the new track of the industry with the new Chinese style industrial chain and continue to release clothing production capacity. Data shows that the output value of Nanxun textile industry in the first half of the year increased by 10% year on year.

"With the increasing popularity of Chinese elements in the world, on the one hand, we continue to strengthen support for enterprise innovation, encourage enterprises to seize the opportunity, and on the other hand, encourage enterprises to follow the market trend and expand new business types." Nanxun District introduced.

The zone also actively promotes the digital development of the industry, establishes a digital sci-tech innovation platform on the basis of the existing platform, formulates a digital technology development strategy, provides shared R&D equipment, laboratories and data resources, and promotes cooperation and innovation between digital sci-tech innovation enterprises. The reporter saw in the "Tinan Siyun" co prosperity workshop in Jiuguan Street that nearly half of the store customers came from live broadcast merchants, including an e-commerce live broadcast base, whose daily sales were basically stable at 20000 to 30000 yuan, which greatly improved the operation efficiency.

In order to promote the emergence of more new forces in the industry, more and more college students have found professional counterparts in Nanxun under the call of the government's talent policies such as supporting college students' innovation and entrepreneurship, so as to give play to their own value in their posts and accelerate the innovation level of SMEs. Since Li Tong, the "post-00s", liked traditional culture when he was young, he studied art in Jilin Animation College. After graduating this year, he came to Nanxun from his hometown of Fujian and worked as a new Chinese fashion designer in Wanshida Garments. His works became popular on the Internet, bringing continuous popularity to the store. Today, her new Chinese style tops sell more than 100 pieces a day, and she designs at least 3 to 4 styles every week.

(Source: Huzhou Daily reporter Han Lin)