Splicing Artwork Blocks Into Professional Wear

A few days ago, the first Shenzhen

The closing ceremony and awards ceremony was held at Sannuo building, Shenzhen.

A number of heavyweight awards such as Shenzhen fashion design leaders, Shenzhen fashion designers and Shenzhen's most influential original design brands have been released.

Among them, Jiang Zhenhong, design director of Shenzhen Eagle Teng Clothing Co., Ltd., Wang Chuangang, director of design of Danny clothing company of Shenzhen, and so on, 10 people won the "Shenzhen top ten Fashion Designer Award".

Held on that day

In the joint works, the top ten designers came on the stage. In the graceful fashion show, fashion design with the leading edge concept was perfectly presented.

The first Shenzhen Fashion Festival was hosted by the Shenzhen Fashion Designers Association and Guangdong fashion culture creative industry service center during the 30 day event.

The cutting skills competition, Shenzhen fashion designer's commercial works release, "the most beautiful Shenzhen people" fashion street shooting contest, Shenzhen fashion model photography contest and other activities are presented one by one, so that Shenzhen's urban fashion image is more wonderful.

Yesterday, the reporter interviewed two representatives of the "top ten Fashion Designers Award": Jiang Zhenhong and Wang Chuangang, listening to them about their design ideas and creative sources, sharing their prediction of fashion trends and their views on the fashion industry.

At the first Shenzhen Fashion Festival, Jiang Zhenhong won the "top ten Fashion Designer Award in Shenzhen" by ZATO, a professional clothing brand founded by her. Shenzhen Eagle tresses Co., Ltd. was also awarded the "Shenzhen original design brand award".

In the past ten years, Jiang Zhenhong has devoted himself to fashion design, research and development, and production.

Color pieces of artwork

Splicing on professional wear

There are many fashion brands in China, but there are not many brands of professional wear. In 2008, the children were registered with the brand in Shenzhen. Jiang Zhenhong believes that the women's fashion in Shenzhen is a leader in the country, which is different from the orthodox formal dress.

Jiang Zhenhong's design inspiration comes from her own eyes that are good at finding. She is always concerned about fashion information, such as paying websites at home and abroad, domestic good fashion media and TV programs. She has a unique grasp of fashion, and can get a sense of fashion in mind.

Jiang Zhenhong also likes to see paintings. She believes that the use of works of art on clothes is much more in the splicing of color blocks. It can splice different colors together, or there are many colors in one color.

With different jobs in the workplace, how to orientate its style in clothing design? Jiang Zhenhong said, like G2000, a retail store brand, they will have a general style, and then match many kinds of products, such as coats, dresses, trousers, etc., to cover all the needs of the consumers. However, professional clothing customization companies, such as children and brands, will directly communicate with each customer, understand their ideas and give professional design.

Therefore, in Jiang Zhenhong's view, in order to become an excellent career designer, in addition to the level of design and good communication skills with customers, "a successful designer should let the customer feel that you are an expert in your field".

Fashion elements

Create a sense of fashion

Reporters found that professional wear is often more formal and style is fixed. Does this mean that there is not much space in the design of professional clothes? Jiang does not think so. She said that the design of professional wear is a new field of fashion. Chinese, Western and post-modern style of business wear is a new concept. "The traditional sense of occupation is very narrow, but if the fashion elements are added, it will become wider. The elements of wide pants, hot pants and double breasted can be added to a small amount of professional clothing. They will blend the sense of professionality and feel unexpected."

Specifically speaking of combining fashion elements with professional wear, Jiang Zhenhong said that "fashion" and "vocation" are relatively hard to handle. If they are careless, they may be less serious and turn their professional clothes into fashion. "Fashion and occupation best account for 28 of the proportion. When designing, 80% should match the position of white collar workers, and 20% is the integration of fashion elements."

In these 20% fashion elements, Jiang Zhenhong thinks that the space for creation is also very large. First of all, from the aspect of fabric and accessories, the fabric used in traditional professional clothes is rather old, usually wool and imitation wool, but now it can be changed into fashion fabrics. Thousands of fashion fabrics can express different sag and reflective effects. "In accessories, lining, ornaments, buttons, zippers, large color splicing and so on, it adds different effects, and in addition, the open and dark lines have been treated by various combinations and combinations, which can also make people brighter."

In terms of processing technology, Jiang Zhenhong also thought that different designs could be adopted, and the effect would be different. For example, if you want to finish a suit of men's suits, you probably need 200~400 process. If you improve or adjust the processing technology, it will also affect the overall effect.

Turning to the trend of career design in the future, Jiang Zhenhong believes that simple, not complicated, the more simple the more classic, "fashion is fleeting, easily obsolete, but professional clothing is representative of the nature of the enterprise, team or personal temperament, which is not to change, it has a certain stability, so relatively speaking, simple and elegant style, black and white gray tone will remain for a long time, in addition, the use of environmentally-friendly materials, such as cotton and wool natural materials, they are comfortable and environmentally friendly".