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    A Large Group Of Chuan Hua Group

    2007/8/9 0:00:00 20

    In June 29th of this year, with the launch of "Chuan Hua stock" in Shenzhen SME board, Xu's father and son relied on 2000 yuan loan and a large cylinder to start up, and 18 years later, the story of building a small family workshop to become a national large enterprise group also spread.

    People's impression is that private enterprises are closely related to individual heroes.

    On the one hand, private enterprises often rely on one or two people to break out of the world alone. On the other hand, they also point out that private enterprises in the early stage of entrepreneurship are not only lack of capital and technology, but also talents.

    And the spread of a group from a family workshop to a giant in the business world has always been regarded as a legend of business.

    In 1986, Xu Guanju, an accountant in a finance department of a Hangzhou company, suddenly suffered from hemolytic anemia which was hopeless. He owed more than 20 thousand yuan debt in just two months.

    This is an astronomical figure for an ordinary peasant family.

    Father Xu Chuanhua felt that it would be possible to get out of a predicament only if he did business.

    His decision making process is simply unthinkable: the gossip on a business trip made him determined to produce the liquid soap that was very tight at that time.

    In October of that year, Xu Chuan Hua borrowed 2000 yuan, and began to produce liquid soap with a large cylinder, an iron pan and several buckets under the guidance of a technician.

    What is unexpected is that liquid soap quickly won the market, and sales in second years reached 330 thousand yuan, making a profit of 30 thousand yuan.

    Xujia not only lost all its debts, but also began to grow up in small workshops.

    What was more unexpected was that Xu Guanju's illness gradually improved.

    In 1988, Xu Chuan Hua rented 3 mu of land, built a factory building, installed boilers and embarked on the road of formal production.

    That year, he went to a printing and dyeing plant in Shaoxing and learned that the oil was hard to clean. So he decided to develop high effective detergent and gave it to his son Xu Guan Ju.

    From 1988 to 1990, Xu Guanju, in his humble laboratory, constantly turned over materials and experiments, and developed the "901" special deoiling spirit by virtue of his knowledge of chemistry in high school.

    Later, this cleaning agent became the fist product of the Chuan Hua group, and also became the pioneer of "spreading" into textile auxiliaries and fine chemical industry.

    Why did the group succeed today?

    The person in charge of the company told us that without the care, support and encouragement of the local Party committee and government, there would be no suitable environment for the growth of the group.

    Every time when enterprises encounter "storms", when they encounter difficulties in the development of enterprises, the group has received strong support from the Party committee and the government.

    In the late 80s of last century, there was still controversy about whether or not private enterprises should be developed.

    Under such a big background, the Xu Chuanhua family really had the idea of doing nothing.

    At the critical moment, the Party committee and government of ningwei town rated the Chuan Hua company as the advanced group of the town and regarded Xu Chuan as a model worker in the town.

    It is also a "big saffron, a large reward", giving them the confidence and courage to continue to develop enterprises.

    Xu Guanju often said that if the Ningbo town Party committee and the government did not do so, there would probably be no today's group.

    Starting from the production of liquid soap, "Chuan Hua" has entered the field of daily chemical industry. From the special effect of removing oil spirit, "Chuan Hua" has entered the fine chemical industry.

    After more than 10 years of rapid and steady development, the p Chemical Group has formed four core industries: fine chemical industry, daily chemical industry, high-tech agriculture, logistics and Commerce and trade. It has established a provincial enterprise technology center and a post doctoral scientific research station of the state personnel department. It has 1 state-level high-tech enterprises and 1 new and high-tech enterprises in Zhejiang Province, and has become a modern enterprise group in the interactive development of capital operation and industrial management.

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