Fresh Vending Shop
For example, a friend close to the cinema selling welfare lottery tickets carefully observed his neighbour, a fresh drink shop opened by a 19 year old girl, without jealousy. "On Valentine's day, she sold 1500 cups of drinks. On that day, the girl who was holding roses was almost a cup of coffee in the shop.
In peacetime, selling 200 cups on weekends is no problem. Even on rainy Monday, you can sell sixty or seventy cups.
Think of green tea, pink tea and milk essence, which are worth a few dollars. I really regret not selling lottery tickets while selling weird cocktail drinks. Anyway, idling is also idle.
We know that if we want to succeed in an undertaking, we must have its unique advantages.
What are the advantages of fresh outlets?
The first is "four seasons is feasible" because it sells forty or fifty kinds of hot and cold drinks. It will be bought from spring to winter. Spring is the summer for summer, and autumn is the warm-up for winter. It is even for nothing. Standing at the high bar, watching the waiter shake the ice and the tea juice, the vanity of the "sound first" makes the buyer's face glowing red, and the girl who is infatuated with the so-called "European style". Who has not drunk this thing?
The second is "small profits but quick turnover". The same cup of Taiwan pearl milk tea is sold for more than 10 yuan in the real black tea shop, and in such a desirable shop, it is half sold at half price.
Investors will not suffer.
Think of hundreds of square meters of black tea shop rental geometry, and you only rent 156 square meters of the front door opened, who is cost-effective?
Third, "investment is small, chain convenience", if you do well, find a suitable face to create a twin shop, it is not difficult, the recipe, management, staff dress are cloned in the past, the boat is small, the turnaround is fast; fourth, "fashion scenery", if you have a little enterprising, know how to learn from Japan, Hong Kong and Taiwan, Southeast Asia Magazine reference methods of some drinks, with flowers, fruits, dried fruit, special shaped tea, etc., to ensure that your shop every season to launch a group of "exclusive strong recommendation", provoke everyone to taste, your bad intentions are strange.
The investment cost analysis is: 1200 x 6=7200 yuan, (depending on the actual situation): raw material purchase: green tea powder, bagged black tea, milk essence, taro essence, boxed and authentic fruit juice, fresh milk, fruit, ice cream, wine, dried fruit, dried tea and dried flowers, etc., about 1600 yuan (which can be replenish every month); the purchase of the wares, such as distillers, siphons, electric kettles, agitators, stainless steel wagons, etc., is about 1000 yuan; the uniform dress (2-3 people) is 400 yuan; the total investment of the company is about 1.2-1.3 yuan. Hex
The location of the shop is located near the movie theater, where the aim is to see a large number of young couples; the shop is crowded with people who are attracted to the fashionable sense of smell; the University District of the University of the University of Qi and Yu > the college students who aim at personalities; the next to the fitness center -- to supplement the lost water for the fitness family; to buy food and shopping street to attract young and small families.
Don't crash with McDonald's and KFC.
Because the price of cold and hot drinks in foreign countries is just the same as "fresh sale", which will scatter the desire to consume. Besides, within 300 meters of location, it is better not to have tea shops, cafes and other "targets".
The marketing strategy of the company is to meet the needs of the beverage shop. It should reflect the youthful flavor of service: the shops are bright and simple, the service is healthy and dynamic. You Shanping and he try to make the guests feel like spring breeze in a few minutes' service.
Among them, the greeting words: apology and apology can reflect the unique sense of norms and affinity of chain stores.
You can also learn promotional strategies for overseas dishes, including printing coupons from Monday to Thursday, rainy day coupons, specially recommended drinks, buy one get one coupons, etc., and you can also specify "holiday suspension, excuse me" on the coupons.
If the location of the market is in the downtown area where the target consumers frequently pass by, the average sale of 100 cups is the most conservative estimate. The cost of cold drinks is 1.2-1.4 yuan / cup, the hot drink is at 1.3-1.6 yuan / cup, the selling price is 4-6 yuan, the average daily gross profit is about 350 yuan, which costs 40 yuan, the rent of the door, water and electricity, the wages of employees and the tax on the turnover are about 110 yuan, and the net profit is 200 yuan. In the most conservative estimate, a 6 square meter fresh food beverage shop will have a monthly profit of about 6000 yuan, and within a quarter, it can recover the cost and enter the state of easy win.
Because targeting consumers under 35 years of age, the possibility of rapid capital turnover is great.
Whose money is good?
Of course, new human money is the best way to make money.
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