He Chaoqiong: From Social Celebrities To Business Ladies

There are many auras hanging over He Chaoqiong.

She is the most capable daughter of He Hong, who has been in charge of 10 billion assets at the age of 46 and is considered to be the heir to the future family business. She is enthusiastic about politics and is one of the 5 Hong Kong and Macau members of the Standing Committee of the Beijing Municipal Committee of CPPCC. She was selected by Fortune magazine as the 50 most influential businesswoman in the world. She was chosen as the reason for her wisdom, beauty and wealth. She is also a social celebrity who is popular with fashion magazines.

He Chaoqiong's success is not simply explained by his background, background, and fortune. He is the director of Hongkong Sindh group. He Chaoqiong, now 46, is the eldest daughter of He Hong, the wife of the Macao gambling queen and the two wife of the blue lady. She studied in the Santa Clara university market and international business management specialty.

At the age of 26, he founded his own public relations company.

In 1995, he became involved in family business. He joined the Hongkong Sindh group as chairman of his father's office and served as managing director in 1999.

The group owns hotels and real estate in Hongkong, Macao and Thailand, and runs ferry business and low-cost aviation business.

In 2002, with the help of his father, she joined the Macao Tourism Entertainment Limited as a director.

Today, He Chaoqiong strives to expand the gambling business of the family. He increasingly focuses on his responsibility as director general of MGM hall, and works with MGM group to build a casino resort.

He Chaoqiong once worked in the entertainment industry. When he first appeared, he worked with Danny Chan to shoot a breakthrough.

Julian was married to the son of wealthy businessman in 1991 and divorced in August 2000.

The daughter of Macao's king of gambling is really beautiful.

However, if we want to establish our position in the tens of billions of large and powerful empires of Ho Hung's father, it is far from enough to rely solely on blood ties.

"If it weren't for He Hong's daughter, maybe my career would not be that easy."

When He Chaoqiong mentioned the experience of running a public relations company in 1989 alone, he said, "but in fact, the father has not given much help, in addition to making it easier for us to get approval."

At that time, He Chaoqiong, 26, chose to start her own business. After 6 years, she began to get involved in family business and enter the board of directors of Hongkong Sindh Group Co., Ltd.

"I believe in myself very much, but at the very beginning, I must be trusted by others, especially my family.

That's why I got involved in my family business very late. "

He Chaoqiong said.

When he entered Sindh, He Chaoqiong quickly found himself without any real authority.

She was keenly aware that because the company was more conservative, all departments did their own work, there was no mutual communication, no sign business, no shared resources accumulated, and there was no future development plan.

She set up an enterprise business development and promotion department to analyze her resources carefully and pay attention to the future direction and opportunities of the company.

When he was in the bad business of entertainment before Macao's return, she fought a good battle in the company's leading business, shipping, and finally won her father's handover of the Sindh group in 1999 and took charge of the strategic development and business management of the group.

In the eyes of Hongkong and Macao, He Chaoqiong is a beautiful and noble lady, with the birth of a golden key.

Many people were impressed by Julian's three - day wedding reception in 1991.

Fashion magazines are keen to release her fashionable appearance in the movie celebration banquet and the famous brand Party, but she ignores her intelligence and business sense behind her dress.

I began to wonder what my life is all about. How much do I have to do? People only think I am He Hong's Pearl and social figure, and raise money to do some fringe businesses.

At least, I want the company and the outside world to change their identity. I believe I have the ability and sincerity to work.

He Chaoqiong clearly defined his pursuit of career in his heart.

This effort soon returned.

Now, He Chaoqiong can be said to be one of the most successful members of the ho family, her sinde group business is deep in shipping, real estate, hotel and entertainment industries, as well as more than 10 key positions, such as the director of Macao tourism and entertainment Co., Ltd., and the company assets of up to 100 billion yuan.

In 2002, Fortune magazine ranked He Chaoqiong among the 50 most influential business women in the world, ranking forty-ninth in 2007. Her ranking rose to thirty-sixth in 2007, and the other 5 Chinese including Singapore's Temasek Holdings chief executive He Jing and Yang Mianmian group president Yang Mianmian.

I always have a clear idea of my role and responsibilities.

He Chaoqiong said.

In the big family and 17 children of the gambling king, she is steady in character and low-key.

Nowadays, the gambling king is already 86 years old. She is regarded as the successor of "gambling king" by the outside world.

In February this year, the eleventh Committee of the Beijing Municipal Committee of CPPCC was elected as the Standing Committee of Beijing CPPCC.

As early as the tenth Beijing Municipal Association in 2003, she was on the list of members.

In addition, she will devote more energy to the gambling business of her family.

In 2007, He Chaoqiong established a joint venture with the international casino operator MGM MIRAGE (MGM Grand Paradise) and served as managing director.

In December 2007, the first project of the joint venture, the $1 billion 250 million gambling hotel opened in Macao.

This is the peak of her success but no publicity.

In 2006, gambling revenue in Macao has surpassed that in Las Vegas, which is considered to be a wise move for Australian entertainment companies to actively cope with competition.

Due to the liberalization of gambling rights in Macao in 2002, the 40 year history of monopolization of gambling rights in Australia and Macao was declared an end.

When asked about this question, He Chaoqiong admitted: "I do not think how difficult it is, because I do not think there is much difference between men and women in their sexes. Apart from the characteristics of women, I believe I have some masculine qualities, such as the ability to make quick decisions.

I believe that this is the growth environment and the influence of my father, even when I was a child, I was closer than other sisters and fathers.

In a sense, I am not afraid of male authority. "