2008 Is The Year Of Rapid Development Of Direct Selling Enterprises.
"The current financial situation in the United States is rather severe and people may lose their jobs.
Under such circumstances, the development of direct selling industry is still relatively good, and the direct selling industry has greater pressure on the financial crisis.
He Chumen, President of the new group, said in Shanghai recently.
As the first batch of foreign-funded enterprises to obtain direct selling licenses in 2006, as the first life experience Museum in Singapore, the new group opened in Pudong in April 24th.
Fan Jiahui, President of Greater China in the new group, announced on the same day that it will continue to increase investment by 40 million yuan in the next two years.
It includes 4 life experience museums and 50 image stores in Guangzhou, Beijing, Shenzhen and Xi'an before the second quarter of 2009.
The expansion plan of the new group is because it has recently obtained the business license issued by the Ministry of Commerce to carry out direct selling business in Beijing and Shanghai.
According to the information released by the new group, in July 2007, the Ministry of Commerce agreed that the new (China) company set up a provincial direct selling branch in Beijing and extended the direct selling area to 18 districts and counties in Beijing. In January 10, 2008, the Ministry of Commerce approved the new business in the 18 districts of Beijing and 4 new districts and counties in Shanghai.
It is understood that domestic and foreign pyramid selling enterprises have expansion plans due to the thaw of nearly one year's direct selling license.
It is reported that as early as 2006, the Shandong Yongchun Tong Biotechnology Co., Ltd., which issued the declaration of cards, clearly stated in this year's market work conference that it will increase the application of direct selling license and the construction of branch companies.
At the end of last year, the Yunnan Southern pharmaceutical company, Limited by Share Ltd, began to test the water direct sale market and vigorously recruited the army.
In addition, some foreign direct selling forces that have not yet entered China have begun to enter the market in a curvilinear fashion. For example, the US world group wants to acquire a 51% stake in the Nanjing midrib, which has been licensed by 20 million yuan, and has obtained the qualification to enter the domestic direct selling market.
On the same day as the new group held its launch activities, Amway launched a brand name for Nutrilite in Beijing.
Amway's brands are launching new products in the near future.
AVON chairman and chief executive Zhong Junxian also revealed that the newly packaged AVON Yimei high health food will be put on the market in the coming months.
AVON will add product research and development center in Shanghai to increase investment in product research and development.
The application of direct selling license, active business expansion, and the strong potential of domestic and foreign enterprises originated from the Chinese market.
A Chinese direct selling network expert pointed out that 2008 is the fast development year of direct selling enterprises, and it is a competition year of layout market.
According to China Industry Research Report network, the global direct selling market (excluding mainland China market) is currently between 70 billion and 80 billion dollars.
It is estimated that the total scale of direct selling in mainland China will reach 80 billion to 100 billion yuan by 2010, and the growth rate of direct selling industry will reach 60% in 2008.
As of 2006, the number of direct sales staff in China was around 3 million. It is expected that 70 million people will be engaged in direct selling in the next few years.
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