CST Joint Hongyu Textile Hongkong Designers Dream Come True

Recently, the city elite brand CST announced that the top domestic functional fabric expert Quanzhou Hongyu Light Textile Co., Ltd. will become a supplier of CST full line fabric. Hongyu's high tech functional fabrics will help each other in CST.

Hongkong designer's entrepreneurial journey

The CST brand, which was born in 1996, is the designer brand of HONG KONG CONQUEST FASHION CO., LTD company.

In 1995, he lived in Europe for many years. He served as GOMA designer of the famous sports brand in Spain, and the Hongkong Chinese Richa. king of the world class FAST FASHION (fast fashion) brand ZARA senior BUYER (buyer) returned to Hongkong.

At this point, the brand new concept of SNEAKERS (Sports Leisure Series) has sprouted, and the demand for new clothing for sports and leisure apparel is increasing.

Richa. Wang, who is well versed in the design of sportswear and casual wear, has successfully captured this business opportunity and set up a design studio specializing in sportswear design.

With the steady growth of the design room business, Richa. Wang, who was keen on mountaineering, established the HONG KONG CONQUEST FASHION CO., LTD in the name of CONQUEST.

Visiting tour of Hongkong designers

Out of interest in design, Richa. Wang positioned the target group of CST in the "Urban Pioneer elite".

In 1996, with the urban white-collar as the main body, the "City pioneer outstanding person" (Urban Pioneer elite) popular in Europe and the United States emerged in Hongkong.

Richa. Wang, who is in the process of communicating with all the pioneers in various trades, praised them highly.

These urban pioneer elites are nomadic in the city, who know how to enjoy life, but do not extravagant extravagance; they are independent and independent, and do not flaunt their differences: they are successful in their careers, and do not seek fame and wealth, trying to find the most detached and elegant attitude in the quality of life and soul freedom; they are passionate, dare to accept challenges and constantly surpass themselves, not only require themselves to be outstanding in the professional field, but also like creating ideas and leading the mainstream fashion in life.

The Urban Pioneer elite group is becoming the trend of knowledge economy in twenty-first Century.

These urban pioneer elites are highly sure of quality and design, and have reached a high degree of consistency with CST. Richa. Wang is more willing to see them as know, not sales.

Adhering to the design concept of "CST in the outside and in the interior", we grasp the design style of "rhythm beauty, artistic charm, and simple and smooth", and create a new pattern of "fashion life fashion" in the world, leading the international fashion trend of casual wear.

In the aspect of fashion design, CST has been paying great attention to the long-term cooperation with the world's top art masters, thus ensuring the CST products in fashion, totem performance and product texture, and ensuring the perfect interpretation of CST style lifestyle.

The return journey of Hongkong designers

After decades of development, CST has strong design and research capabilities. It is located in the CST center design and Research Institute of Hongkong headquarters. It has a large network of senior design elites from all over the world. In New York, Paris and London, it has set up a special information collection center, which is responsible for collecting the latest international fashion information, surface accessories and timely information.

But none of the 20 franchise stores in the world is from mainland China.

This has made Richa. king, who aims to become a messenger of cultural exchange between China and Western countries.

In 2007, the CST brand first landed on the mainland market and began his return journey to China's fashion life stage.

But it is not easy to get the identity of "Urban Pioneer elites" in mainland China. With the opening up of China in recent years, the "Urban Pioneer elites" in mainland China have grown up rapidly, and Western fashion information has arrived almost simultaneously in China. They are very keen on fashion and have higher requirements for CST.

After coming to the mainland, CST first encountered the problem of fabric.

CST, which emphasizes the perfect unity of external image and inner quality, is very demanding for fabrics. It can be described as harsh. Because they hope that every city pioneer who buys CST clothing can really feel the meaning of "outside the style and in the style".

A successful journey of Hongkong designers

Through repeated research and consideration, CST finally chose the Chinese functional fabric expert, Quanzhou Hongyu Light Textile Co., Ltd. as its fabric supplier.

Hongyu textile, as a specialized textile enterprise specializing in production, operation and product development, is specialized in developing and producing high-grade export knitted fabrics. It is strictly manufactured according to international standards such as Japan JIS, European OKO-TEX100, American AATCC and so on. It is a leading enterprise in China's functional fabric industry. It produces more than 4000 tons of fabric and about 1000000 garments annually, accounting for 60% of the Japanese market share, and 40% of the European and American domestic market, of which the output of functional fabrics reaches over 70% of the total output.

CST's solid combination with Hongyu's textile industry strength has finally made Richa.'s ten year's wish come true.

At present, CST is fully supporting the pace of entering the Chinese mainland market under the strong support of fabric supplier Hongyu textile.