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    Shenzhen Vigorously Implements The Strategy Of Famous Brand And Standardization And Highlights Its Advantages.

    2008/9/5 14:43:00 28

    Brand Strategy Clothing Standardization Strategy

    The driving force of Shenzhen's quality supervision departments in implementing brand strategy and standardization strategy in recent years has now shown its positive role.

    In July 10th, 20 brands of women's clothing in Shenzhen, such as Fang Li, Ying, Mass Phil and Yi Hui, were officially released.

    For the clothing industry, the Shenzhen Quality Supervision Bureau has urged most enterprises to set up quality management departments or posts to assist enterprises in adopting international standard certificates and improving the quality and grade of products.

    It is understood that the city's clothing production accounted for 40% of Guangdong's total exports accounted for 28.7% of Guangdong, women's clothing accounted for more than 60% of the domestic market share.


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