The Five Major Aspects Of Online Shop Must Be Concerned
Now the online shop is becoming a trend. More people choose to open shop online. In fact, it is a trend. With the popularity of the Internet and the improvement of payment security, online shop is the best way to solve the unemployment problem. As for China's expert statistics of China's authoritative online shop information shop, as of December 2007, the number of Chinese professional network operators exceeded 1 million, which can be said to form a new group to a large extent: network operators.
The rapid growth of the Internet business has made the Chinese economy diversified. It has played an important role in solving employment and sales. But many Internet traders still follow the old road, so that they can keep pace with the times and see where they are worth paying attention to.
I. climate.
The first heavy snowfall in 2008 was a vast expanse of whiteness across the Chinese mainland. At the same time, many Internet traders were fortunate enough to have a leisurely SOHO in their homes. A bigger crisis struck immediately: the logistics company was suspended.
Just imagine, even the Spring Festival pportation has stopped. Can we still have the delivery of our cargo? The entire airport is closed. Besides the disaster relief to the disaster area, we can take the risk of taking off. Is anyone giving priority to pporting your doll?
So for the climate change, this university has really given everyone a moment. Many Internet business friends know that according to the big bird, there is not enough understanding of the heavy snow road closure. There is a rush to catch up with the Spring Festival season. At the same time, there is a backlog of crazy purchases. However, the logistics failure caused by the heavy snow for half a month has made many Internet traders backlog more serious.
Therefore, it is suggested that we should pay more attention to meteorological changes in the future when we change the seasons. For example, we often see the weather forecast network. Before we saw that the older generation of people often saw the weather forecast at central station. Many people still don't understand what they think is now the Internet world. Why should they pay attention to the weather so much? But at the very beginning of 08 years, they really have to take the lead.
Two. Exchange rate
We ordinary people do not follow the so-called economists to blend the so-called sub loan crisis, the global economy overheating and so on. Let's just look at one thing: exchange rate, in the 07 year, we will have to worry about the Internet business friends who do foreign trade, watching the RMB change to the US dollar all the way down, and the development of 1: 8 may not even be able to keep up with 7. Such a wide range of exchange rate changes make friends who specialize in foreign trade meals are very upset.
Maybe some Internet traders will say: it should not have any influence, just a dollar, but as a foreign trade, a sale will certainly not be as fragmented as the C2C network dealer. Even if it is scattered purchase, the overall profit is not high (because the profit of personal foreign trade is very thin now). If the exchange rate is on a cross, it will not make much money.
So we must pay more attention to the exchange rate. If there is a big change, we must adjust the price and even the whole year's marketing plan.
Three. Domain name.
Many network operators start from Taobao, expand slowly, and finally try to open their own stores, and many online businesses are actually not familiar with independent shops and independent commercial stores, resulting in the failure of many Internet operators in the personal mall. The big bird also repeatedly stated that it was not recommended that the Internet companies should leave Taobao to open their own stores, but again they would like to give you a small suggestion, that is, the choice of domain names.
As the saying goes, it is very important to get a name. A good name from a shop will get a high degree of attention, and the domain name is the same. Don't underestimate such an English address. As long as you have characteristics, you will attract potential customers to visit the mall.
Many Internet traders are very short in domain name selection. We can see that the so-called domain names on the Internet are short. If we have to search for them, we can hardly see that the real short domain names have been registered for a long time, and the domain names are also swept away by the domain name holders. Then, if we can open the online stores, we will have a certain meaning as long as the domain names can match the website products. In fact, we do not care about the characteristics of the whole domain name.
Four. Details
Now people do not look at the details of the direction: shop in addition to Wangwang, but also left the QQ number.
Besides mobile phones, are there shop addresses? Are there any real names of the shopkeepers, whether the introduction of the products is diverse or not, and even more pictures can decide whether the customers will place the order.
Many people can see what five stars and three drills spend on shops on Taobao. Why? Because details, they are not the source of goods, not the introduction, but the beauty, the atmosphere and the popularity. Why do they even have to wear their own pants and their waistcoat when they go to a foreign company for an interview? A culture and a shop are also the same. Every detail shows your culture and attitude.
Check if your product introduction has any wrongly written words, maybe a consultation failed, because the wrong word.
Let's see if there is any problem with the modification of the picture. The addition of watermark does not affect the beauty and integrity.
Details decide success or failure, it is more important to put it here.
Five. Quick reaction.
Many net business reaction speed is very annoying, online business, is a quick word, is a quick word, after consulting the best thirty seconds back, so customers can not run away, it is really something, directly set Wangwang and QQ automatic reply, recommending the content of automatic reply must not be: "Hello, I have nothing in, please contact later", write such a word is to find a dozen, the best write: "at present before the computer, a consultation please directly dialed XXX-XXXXXX" to leave a handbag number of your package, let buyers in need can find you in time.
Many Internet traders are very close to putting their cell phone numbers on the Internet and feel that their privacy has been leaked. The big bird recommendation can buy two mobile phones, one for electronic commerce, not very good, but if the number is wrapped, then you will do business. As long as you do not cheat, no one will trouble you.
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