The Most Important Thing Is The Space Shoes.

God seven flying, attracting the eyes of the whole world.

    作為老牌的“中國航天事業(yè)合作伙伴”，國內(nèi)知名的運動品牌匹克第一時間在全國各大媒體打出了神七成功飛天的祝賀廣告；而就在神七飛天之際，恒安集團也成功拿下中國航天事業(yè)合作伙伴的權(quán)益，恒安旗下的“心相印”、“安而康”系列產(chǎn)品被指定為“中國航天專用產(chǎn)品”和“中國神舟專用產(chǎn)品”。雖然晉江知名運動品牌貴人鳥沒有直接介入中國航天的贊助，但借助這次神七飛天，貴人鳥順勢高調(diào)推出了太空鞋系列產(chǎn)品，成為“航天營銷”的一大亮點。

PEAK and Heng An are directly sponsoring China's aerospace industry.

In July 8th of this year, when the seven flying days of God had not yet been mentioned, "PEAK's renewal of the China aerospace cooperation Partner Conference" was quietly held at the Baiyun International Conference Center in Guangzhou.

For the Shenzhou spacecraft, Chinese people put too much affection or hope.

Perhaps it is the huge eye effect of seeing the god seven, perhaps it is the hot stamping title of "China aerospace special products".

It is reported that "China's aerospace industry partners" is the highest level of cooperation between enterprises and China's aerospace industry. Its products, technologies and services enjoy the right to use the "China Aerospace partners" and "China aerospace special products" logo in their respective fields.

It is understood that China's space industry naming business is divided into three categories: partners, sponsors and franchisee. The China Aerospace foundation generally authorizes only one naming dealer in one industry or field. Cooperative enterprises can enjoy "China aerospace special products" and other related rights in products, technology and services.

   貴人鳥借機推出太空鞋

Although the noble bird is not a sponsor of China's space industry, but with the help of the global event of "God seven flying sky", the great bird has launched a new way to launch space shoes series and become a "dark horse" of "aerospace marketing".

It is reported that the "bird V" series of products at the end of September officially landed in the country's thousands of terminal stores, synchronized with the seven appearance of God.

The V series of space shoes, pushed by God seven lifts, has two styles of V1 and V2.

According to the relevant person in charge of the bird and bird, wearing this kind of shoes that integrate into space technology on the ground can have the lightness of feeling like the seven astronauts walking in the space, so consumers can have a "flying addiction".

Huang Zhongfei, director of the brand of the great bird bird, said in an interview with reporters that God seven flying days are the national flourishing times, and every Chinese is deeply proud of it.

Aerospace marketing should be "applauded and Hawking".

Space activity is a carnival exploring the unknown world of mankind and has great attraction for mankind.

According to statistics, when Shenzhou six was launched, the number of people watching TV live in China was over 500 million, and the traffic volume of the website also refreshed the previous traffic records, which had a strong eyeball effect.

In addition to the eyeball benefit of the space event itself, the impression of ordinary consumers is that space technology is a symbol of high technology and an alliance with the aerospace industry. It is easy to enhance the technological content of the brand in the eyes of consumers, and at the same time, it can make consumers trust their product quality.

You may remember that when Shenzhou 5 flew, Mengniu became a special milk for astronauts.

In addition, for aerospace marketing, cooperative enterprises should not only remain verbal, but also integrate marketing and aerospace events to truly enhance brand and stimulate sales.