Clothing Tail Cargo Accident "Redemption" Crisis
In the forum of a market manipulator, Ye Tianyi, a representative of the central market, made a very sensitive prediction from Zhuzhou. financial tsunami The impact of a year over the next year, there may be a large number of foreign trade tail products into the mainland market, this will be in 2009. clothing The domestic market brings a lot of variables. At the same time, he also suggested that the professional market should be well prepared.
Almost the same time, Beijing's contemporary China. Clothing department store Market Co., Ltd., following the opening of new year's new year's Taobao city in Huilongguan, Beijing, announced in late November that it will reproduce a 5000 square meter tail in Changping. Taobao City And opened on New Year's day in 2009. This also indicates that the tail cargo market in Beijing has entered the stage of chain operation. So far, seven or eight professional markets in Beijing have been opened, even though financial tsunami Under pressure, there is still an increasing trend of development. It has become a new channel for clothing business in the past two years.
The supply of goods will increase and the price will be reduced.
Roaring financial tsunami The export of some foreign garment enterprises has been blocked, but unexpectedly, "support" has been made. clothing Tail cargo market. It is reported that due to the processing of licensed products Brand clothing There is a reduction in status. clothing The original stock of tail cargo is increasing, which is estimated to increase by about 20%.
Liu Haibo, who does the tail cargo business in Beijing "Tian Lan Tian" market, has increased the number of trips to Qingdao, Guangzhou and other places besides the warehouse tally. "The warehouse is too messy. clothes There are many piles, but recently, many of the foreign trade companies in Guangdong are better off than they used to be. Compared with the previous two years, the recent purchase price was about 10% lower. Liu Haibo said.
In order to speed up the circulation of goods, he began to increase the number of his own stalls. Not only did he set up several stalls on the first floor to the third floor of Tian Lan Tian, but also had a new paving on Tiantong's tail cargo, Huilongguan tail cargo and Changping's tail cargo Taobao that was about to open. Compared with low purchase price, financial crisis The startled consumers began to consciously compress their own expenses, and let the tail cargo market win more consumers.
The flow of goods in the vicinity of the tail cargo market has increased a lot than in the past, and the price has also risen. But the original cheap goods are not much more than 20%. The customers who buy the tail goods still feel cheaper than other markets. I also have their own retail outlets outside, which are repeat customers. Liu Haibo added.
Reporters in Huilongguan and a number of tail goods market stroll for a while, feel a lot. clothes It's more than ten yuan more than last year, when new year's Day was opened. Down Jackets The wholesale price is about 50 yuan, and the retail price is not more than 70 yuan. But according to a distributor, the quality can be sold to about 100 yuan this year. But it is still much cheaper compared with goods that have been folded in stores. At the same time, the products of the tail cargo market and some retail apparel markets, which are mainly selling "positive goods", also have price advantages.
Liu Haibo was happy to be able to catch up with the gold market of the tail stock market, but at the same time he was also worried: "the supply of goods is not enough, but will be less and less."
In the past, friends could have at least ten orders in the Canton Fair, but not even 1/3 of them this year. The foreign trade factories are having a bad day, and they will also spread to the tail traders. This year, there are many goods returning the order, but if we accept them, there will be no orders next year or the next year, or the order will be less and less. The number of foreign trade tail cargo will be much less.
As Liu Haibo feared, global financial crisis The storm brought about is gradually emerging and deepening, and the running state of all walks of life in China is slightly lower. But in terms of Beijing's tail market, this golden period, which seems to be against the market, will not last until what time.
financial tsunami After effect, how does the gold market keep going?
According to industry analysis, there was no financial crisis At the time of the impact, our country sells not less than 50 billion garments at home and abroad, but it can produce 5 billion pieces by 10%. clothing Tail cargo, this provides a reliable normal supply for the tail cargo market, so that the existing tail cargo market will maintain normal operation.
While in financial crisis Under the influence of China, the following parts are taken. Foreign trade clothing There have been signs of withdrawal. Brand clothing has also been reduced. The supply of clothing and tail cargo has increased by about 20%.
At the same time, with the alienation of consumers in the era of high consumption, they are replaced by some real "cheap and fine" market patterns. Take the Beijing tail goods market as an example, there has been a "driving" change in the past six months. Earlier, only a small number of low income groups were concerned about the tail products, and more and more people were accepted by most people. As far as the overall sales situation of Beijing's tail cargo market is concerned, the volume of shipments per year is as large as 500 million, and the trend is increasing every month.
Take Huilongguan Taobao city as an example. New year's day business At that time, only 40% of the merchants were real tail merchants, and the proportion increased to 60% in less than a year. According to the plan of Zhang Zhuyin, general manager of Beijing contemporary China clothing and general merchandise market Co., Ltd., after moving from 15 kilometers away from Huilongguan to Changping, third Taobao products will be opened in the second half of next year. Many businesses also said they would follow the company's plan to enter the new market.
The smooth expansion of the existing stock market seems to call on more investors, and the tail cargo will become a "good business" in the market. Driven by this trend, the tail cargo market, which was expected to develop steadily within two years, is full of variables. In the period of increased investment risk, is the market threshold for the tail cargo known as "financial crisis beneficiaries" so low?
Liang Jiliang, the mastermind of the capital market, said that the market of the tail cargo golden period For two years or so, two years later, the garment industry will also be pformed with the reshuffle of the garment industry.
Although there is a large number of tail cargo products available for digestion, the ability to maintain smooth channels for merchants has also been improved. At the same time, the investment market for the tail cargo has also gone through the best period. After more than two years of development, the distribution of many tail goods merchants has basically been completed. The new market managers, unless there are more preferential investment policies and business circles to attract them, otherwise it is difficult to gather a large number of tail traders, it is very difficult to make a real sense of the tail market.
Reasonable planning and development, and the operation standard of tail cargo is expected to be introduced in the year.
As Liang Jiliang has analyzed, the quantity of Beijing's existing tail traders is limited. The seemingly growing source of goods is also a short-term "good meal". To invest in the tail cargo market, we must see clearly the situation and not be confused by the so-called "golden period". At the same time, the government also sees the current situation of the tail cargo market and seeks ways to maintain orderly and stable development of the tail cargo market.
Hong Tao, a professor at Beijing Technology and Business University, has also revealed that after 2 years of preparation and 5 discussions of the expert group, he finally passed the "technical code for the management of the tail cargo market", which will be promulgated by the Ministry of Commerce within the year.
According to the introduction, the technical specification to be promulgated is to prevent more and more tail cargo market from attacking the real market. It is clear that the "tail cargo market must maintain a certain distance from the market of the same kind", and should conform to the planning of the urban commercial network.
In the future, clothes, goods and defective goods such as buttons, lines and so on can be counted as tail goods if they meet the relevant requirements of the state in terms of "functionality and safety". This will also expand the source of the tail cargo. Only by regulating the market of tail goods and protecting the rights and interests of manufacturers, merchants and consumers can we promote the virtuous circle development of the tail goods clothing market.
Influenced by factors such as global economy and prices, China's Clothing, clothing China has become a world leader in the production and consumption of consumer goods. clothing , footwear A big country is facing not only the problem of product outlet, but how much times it costs less than the cost price to solve the problem of huge inventory due to economic shrinkage. As for the investors in the tail cargo market, they are facing not only the problem of "going in and out" but also how to join the tail cargo channel in order to effectively establish a new circulation channel.
- Related reading
- Industry perspective | Textile Enterprises Exclaim: We Do Not Want To Increase The Price Of &Nbsp; But Cotton Price Is Rising.
- Instant news | Xingcheng -- The First City Of Chinese Swimsuit Is Rising
- Instant news | Hangzhou Women'S Wear Brand: A Movement That Cannot Be Stopped.
- Commercial treasure | The Key To Entrepreneurship Is To Learn To Be Calm.
- College students'Entrepreneurship | 網上賣包子 大學生10天賺1500元
- Law lecture hall | China'S Shoe Companies Appeal To EU High Court
- Fashion brand | ZARA Brand Growth Experience
- Today's quotation | Cotton Weaving City In China: Color Price Of Quality Casual Fabrics
- Shoe Express | Red&Nbsp; Wing&Nbsp; 2010 Launched The Red Wing Boots In The Autumn.
- Fashion character | Huang Yi Jewelry &Nbsp, Showing Elegance And Elegance.
- Textile Enterprises Want Cotton Prices To Drive Yarn Price Development
- South Africa Is Expected To Lift Quota Restrictions On Textiles In China
- Prices Of Seed Cotton And Lint Prices In Henan Are Stable.
- International Lint Demand Decline
- Brazil Announces The Latest Cotton Production And Marketing Forecast This Year
- Shantou Textile And Garment Enterprises Vigorously Develop New Model Crisis
- Jiangsu Textile Enterprises Play A High-Profile Role In Safeguarding Rights
- Adjustment Of Export Tax Rebate And Adjustment Of Domestic Textile Enterprises
- AOKANG And Other Seven Shoe Enterprises Alliance Anti-Dumping
- Where Does Marc Jacobs Go To Prison LV?