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    Shaoxing Textile Industry Survey: Smooth Operation

    2009/3/16 0:00:00 21

    Editor's note: the "blocky economy" is the Zhejiang province. Economic development The important foundation. Facing the international market since last year financial crisis The impact of these " Massive economic Has it stood the test?

    In recent years, whether the promotion of transformation and upgrading will help " Massive economic "Enterprises in the strong and strong bones, help them straighten up the waist, scientific development? With these questions, reporters interviewed and interviewed Shaoxing textile industry and Wenling County Private Enterprises after the Lantern Festival. From today, three reports are published.

    First introduced the Shaoxing County textile industry, both in Zhejiang province. Massive economic "It is quite characteristic, and it has produced many interesting news last year. The reporter found that most textile enterprises have been in the crisis, the long history of the textile industry is undergoing profound transmutation, the industrial level is rising, and the "lump economy" characterized by the simple spatial agglomeration of similar enterprises is accelerating to the modern industrial cluster.

    We hope that the story happened in Shaoxing can enhance your confidence and the way that Shaoxing people are exploring can inspire us all.

    Marked by the collapse of the US Lehman Brothers Company in September 2008, the international financial crisis has lasted for half a year. The impact of the crisis on China's economy has increased, and people are "big and small" for Zhejiang province. Massive economic "Pinched the sweat, among them, the textile industry of Shaoxing county is particularly attracting people's attention. The textile products of this county have 2/3 sold to the international market. If foreigners want to buy their clothes, how much pressure will they bring?

    So, can Shaoxing textile enterprises survive? In recent years, the transformation and upgrading of textile industry has been helping the enterprises to resist wind and waves.

    With these questions, after the first month of fifteen, we visited three counties in Shaoxing to explore.

       Judgement after the Spring Festival -- "smooth operation"

    In February 10th, we heard a happy news from Xu Huanming, Secretary of the Shaoxing county Party committee. An investigation report on the situation of enterprises in the county after the Spring Festival commenced: the enterprises resumed work well, and the opening hours were basically normal than before. Until the first month of fifteen, the opening rate reached 95%.

    95%, this figure not only made Xu Huanming feel relieved, but also made the cadres of the whole county feel exhilarated. This shows that entrepreneurs' confidence has not collapsed, and that enterprises have orders on hand.

    Of course, opening the door is not enough. Normal production is the key. A subsequent report also gave the answer: by February 20th, the daily industrial electricity consumption in Shaoxing county was 101.96% of the daily average of last year; the daily consumption of heat was 118.36% of the daily average of last year; the daily sewage discharge was 102.2% of the daily average of last year.

    "Textile industry accounts for nearly 70% of the total industrial output of the county, so the 3 figures of industrial electricity consumption, heat consumption and pollutant discharge indicate that the capacity of the county's textile industry has basically returned to normal. Considering that the opening rate of the fifteen enterprises will reach 95% in the first month, we can now make a judgement on the current situation of the textile industry in Shaoxing County - smooth operation. Xu Huanming said.

    Xu Huanming's judgement is well founded. Those days, our interviews with more than ten textile enterprises also confirmed the 4 words of "smooth operation".

    Most small and medium enterprises: "survive, survive, good days will come!"

    "What is a financial crisis? Orders from European and American markets suddenly disappeared. When the more than 200 people of the enterprise want to pay wages, the interest on banks will be returned, and the order will disappear at once. At that time, I feel as if I have been pushed to the edge of the cliff. Qin Liangzhou, who is speaking this, is the chairman of Shaoxing eno printing and dyeing Co., Ltd.

    His company is a typical small and medium-sized enterprise. Small and medium enterprises account for more than 90% of the more than 6000 textile enterprises in the county.

    The annual output value of these enterprises ranges from tens of millions of yuan to one or two billion, and most of the products are exported. Because of the small enterprises and the weak ability of independent research and development, so many years ago, we have "sample processing". That is to say, no matter what material or pattern they are, they will follow suit. The profit margin of this business mode is generally low, but in the days when people in Europe and the United States were willing to spend money freely, these enterprises had a good life. However, when the crisis came, they were caught unprepared.

    Qin Liangzhou told us that in September and October last year, the textile enterprises which were almost the same size as "eno" felt panic in their hearts. But after a short period of panic, the action of Qin Liang Zhou also began immediately: the market that suddenly atrophy could not be recovered for a time, started with internal management, saved costs and improved efficiency. For example, there are 3 people in the company's office, and now 1 people do it. Then the market direction was adjusted, and the original products were exported to Europe and the United States. Now they are negotiating with African customers to develop new markets and new products.

    "To tell you the truth, the days are definitely not going well. Orders had been restored before and after the end of last year, but now foreign investors do not dare to go underground for half a month, as they did in the past. They only dare to go underground for a month or a month. After all, they are not sure about the market. But in any case, so far, we have stood firm and the enterprise is still alive. I believe that confidence is the most important at this time. Although our output value dropped from 100 million yuan in the past year to 70 million yuan last year, there was little profit, but I did not give the employees a salary. I just want to tell you that I have confidence in the enterprise, survive, get over it, and a good day will come! " Qin Liangzhou and other business owners made us see the confidence and hope of small and medium-sized enterprises.

       The new "Hualian three Xin": the fallen "Camel" stands up again.

    Indeed, in the crisis, there are also some enterprises falling down, such as "Hualian three Xin" and "Jiang long printing and dyeing".

    Walk into the new "Hualian three Xin" in Binhai Industrial Area of Shaoxing. The huge factory area and production facilities are shocking. But who could have thought that only half a year ago, the giant enterprise was in a desperate situation.

    In September 29, 2008, due to the fragmentation of the capital chain, "Hualian three Xin" suddenly stopped production, and then entered the reorganization process. Many people are shocked to learn that it is the largest and second largest PTA producer in the world, with an annual output value of 15 billion yuan. For a while, the saying "Shaoxing's textile industry failed" spread like wildfire.

    "How can such a large scale enterprise fall? Where is the problem? " We asked.

    County leaders and management departments made an analysis: "many people think that the fall of" Hualian three Xin "represents Shaoxing textile industry as a whole, but it is not true. At that time, the two private enterprises that actually controlled Hualian three Xin were extensive management, blind investment and serious insolvency, which was a fatal wound that dragged it down. And speculation PTA futures failed, directly led to the "Hualian three Xin" capital chain fracture. The contraction of the market brought by the international financial crisis is nothing more than a last straw for the camels.

    Since October last year, under the guidance of the government, "Far East chemical fiber" as the largest shareholder of the "Hualian three Xin" after restructuring, began to transform it. The group of "Far East chemical fiber" and "Hualian three Xin" are combined into one. Besides the management, the original "Hualian three Xin" technical personnel and ordinary employees are left behind. Last November 7th, the new "Hualian three Xin" three sets of PTA production facilities were restored to produce one set; one month later, second sets of recovery; at the end of March this year, third sets will also be restored.

    According to the plan, this year's new "Hualian three Xin" will complete 1 million 600 thousand tons of PTA output, close to 90% of the total capacity. Just recently, the new "Hualian three Xin" has recruited more than 20 graduates. Less than half a year, the overpowering "Camel" again stood up. This kind of "overturn" is rejoicing.

       Some enterprises are in an upward trend.

    In the interview, we also found a class of Enterprises -- in adversity, but the more they live and moisten.

    Zhejiang red and blue textile printing and dyeing Co., Ltd., an export oriented company, has gained two times profit last year than the previous year because of its mastery of the world's leading technology of digital printing industrialization. For this year's situation, Xiao Jianyao, the sales manager of the company, is more optimistic that it will be better than 2008. Last month, "red and blue" increased the price of the product, but still maintained a 10% sales growth rate.

    Xinle Textile Co., Ltd., the leading producer of medium class men's shirt fabrics in China, such as "Shan Shan", "Luo Meng", "Hai Lan home" and "seven wolves" and other domestic shirts manufacturing enterprises, ordering large quantities of "Xinle" every year. Because of its unique originality in fabric design, the sales revenue of enterprises increased by more than 20% over the previous year, and the growth rate continued to grow in the first two months of this year. When asked whether it was affected by the international financial crisis, Wang Mingyu, chairman of the board, replied with confidence: "basically, it has little impact."

    Tiansheng Cmi Holdings Ltd, one of the largest textile enterprises in Shaoxing County, has made a great deal of progress from chemical fiber production to dyeing and finishing. Last year, the company's sales volume reached 6 billion 600 million yuan, and continued to grow. Sun Yonggen, chairman of management, is low-key and calm. He said: "I believe that Shaoxing's textile industry will not fail because of this financial crisis. Under the present circumstances, I ask myself to take a step further. In my opinion, the market will never exist. The key is whether you have the right product. "

    Through interviews with different types of enterprises, we feel that the international financial crisis did bring serious challenges, but the textile industry in Shaoxing county is far stronger and more vigorous than people think. This attracted us to ask further questions in the subsequent interview: what causes it to withstand wind and waves? Transformation and upgrading, what kind of magic has it produced to help Shaoxing textile industry resist the crisis?

    &n

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