Company Name Guidance

As a business, regardless of the size of the capital, they attach great importance to its name.

Business name is a business activity, so business names should follow commercial principles and name according to their own business projects, commodities and consumer objects.

The name of a store is good or bad, whether it can arouse consumers' curiosity and the key to whether or not they can start shop brands.

Some old shop stores adopt elegant, simple and elegant names, such as Lu Ming Chun, Tongrentang, Tian He Tang, Rong Bao Zhai, Quanjude, etc.

These shop names have become the gold lettered sign of the insurance business.

For example, Tongrentang and de Ren Tang, as a time-honored shop of Chinese traditional medicine, are widely known. As a traditional Chinese medicine shop, the hall has become a recognized mark of common usage, so people only know the sale of Chinese medicine only when they look at the Tongrentang sign or other signs.

Another example is the shop name of "Gong De Lin", which reflects that the operator is good at cooking vegetables.

For example, some stores like to use difficult words as shop names, so that customers can not only recognize, but also can not read out. In order to avoid such a situation, they generally do not enter such a shop door that is hard to understand.

And the names like Wan Wan, half profit and good taste are simple and easy to spread.

Such as Lou Lou Lou, Tao Taoju and so on.

The first step in shaping the image is to have a good name.

In the modern society, the market competition is fierce, and the business war is going on one after another. In order to ensure its market share, expand the market, stabilize and attract a large number of consumers, it is necessary to have a hard commodity brand and a noisy corporate name.

Similarly, the famous Konka company that produces color TV sets its name from Kangle's life.

Shenzhen 39 Pharmaceutical Group Company, 39 of its name, has many untold meanings in ancient Chinese language, and contains unremitting pursuit of righteousness.

Jiannanchun distillery, whose name is Jiannanchun, is full of spring, and the spring machine is infinite.

It will not be difficult for anyone to read and memorize. In order to facilitate the memory of the masses, most enterprises use 2 words in their names. Few use 3 words, and 4 words are used individually.

This naming is not only in line with the practice of Chinese characters but also in accordance with the Chinese naming habit.

This kind of name is more straightforward and straightforward, such as Schindler elevator company, light motorcycle industry company, Zhongyi electric appliance company, express mail company, etc.

For example, Shanxi Xinghuacun Fenjiu distillery.

Qingming, a poet Du Mu from Xinghuacun in the Tang Dynasty.

Ask where the restaurant is, and the shepherd boy is referring to Xinghuacun verse.

This rural interest gives a sense of intimacy to pedestrians on the road.

Another example is Sichuan Tian Ge group company, a song of heaven from the Tang Dynasty goose, goose, goose neck, song to the sky, interesting and natural.

Like Shanghai Xinyi pharmaceutical factory, Xinyi is a customer who seems to be making promises to customers, which is easily accepted by customers.

It is also easy to make people feel intimate and intimate.

Beijing Dabao cosmetics company, Dabao, seems to be the name of the children from ordinary families, giving people the feeling of being friendly and easy-going, easy to identify with customers.

Such naming is more common in Chinese enterprises.

A relatively straightforward business name tries to show its extraordinary style, such as Goldlion, silver company, Fortune company, fortune bird shoe company, small overlord computer company, Royal holiday village, Imperial Hotel, etc.

Implicitly include Hongdu film company, new era Guangsha, Tianlong sofa factory, giant tree clothing company, elegant silk Co., Ltd.

Such as Yuanfeng ticket number, Daqing Yuan Yuan Hao, Fukang Qian Zhuang, Shun Kang Qian Zhuang, HSBC, Rui Kang Sheng pigments and so on.

Most of the names of these enterprises are made up of Chinese characters with lucky and lucky characters, and they are very lucky in their operation.

Such as Beijing Yansha shopping mall, SEG mall, Parkson group, Concord group, Meggie hairdressing, Hai Yun fitness center, olive cosmetics company, Maxam Cosmetics Co., Ltd.

It should be noted that the use of foreign languages and pliteration is more and more famous for the pursuit of foreign culture. Many names only focus on the gorgeous meaning of the surface of the word. It is composed of several modern words, and the meaning of the name is no longer noticed.

This enterprise will eventually lose its cultural connotation and become a symbol.

For example, the famous Jiuzhaigou and Huanglong tourist areas are used directly to describe the landscape.

Such as Jiuzhaigou's Changhai, Pu Cui Hu, Wu Cai lake, Pearl Waterfall, etc.

Huangguoshu Waterfalls's great falls, Xinjiang Tianchi, Zhangjiajie ten Li Gallery and other scenic spots all use direct adjectives.

For example, Huang Liang Meng Village, Guo County, Hebei, also known as Lu Weng shrine, is related to Chinese idioms and dreams.

The name of Guan Yu Temple is related to Guan Yu's origin and become the ancestor of the temple.

Also known as the gables of the Three Gorges, the sword, gorge and Goddess Peak are named after historical legends and fairy tales.

The tourist destination is famous for attracting tourists and showing its elegant demeanor. So its name has strong literary flavor.

If it is a kind of sightseeing place for garden architecture, its name is more elegant and tasteful.

Like the Shanxi temple in Taiyuan, there are water reading tables, fish marsh beams, waiting for Feng Xuan, Jingyi garden, lock Hongqiao, Liu Bi gate, real interesting Pavilion, no boat, difficult old spring, and sham man building, etc. these landscape names have strong literati interest.

The name "rich in literature" is the most famous feature of tourist resorts.

Another characteristic of tourist resorts is to pay attention to the cultural connotation of names, and try to combine them with historical legends, folklore, myths, legends, literary imagination and observation.

For example, the giant Sleeping Buddha in the Emei Mountain and the sleeping beauty in Dianchi, Kunming are the landscape names that the descendants carefully observed on the basis of the Yamagata and endowed with literary imagination.

Injecting cultural connotation into newly built residential areas has become the general consensus of the community and the real estate industry.

A good residential district name, a good developer name, will have a positive effect on consumers.

The name of real estate residential area, after injected into the cultural connotation, will give people a refreshing feeling, it will bring pleasure to people and make people feel good.

For example, the real estate residential area near Huaxi, Chengdu, should be associated with the Du Fu Thatched Cottage. It is a common sight in Du Fu's poetry. The use of words in Du Fu's poetry will undoubtedly add a lot of charm to the district.

If we give the buildings of the district as follows: Chengjiang, Yue Chung, Xiu Zhu, Qian run, Yuanjiang, Shing Chun, or Ying Ji Bi, Li Fang Zhou, Zhu Jing family, Qing neighborhood, Jinting East and Zhaohui Guo, it will give people a sense of cultural taste and an elegance.