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Shoe Material Suppliers In Jinjiang: Brand Awareness Is Gradually Improving

2009/4/30 14:54:00 42111

Recently, sponsored by the Jinjiang municipal government, the newspaper and the Jinjiang industry and Commerce Bureau and Jinjiang Quality Supervision Bureau jointly sponsored the "Ten Excellent shoe supplier of China shoes" selection activities, so that a group of excellent shoe suppliers went from behind the scenes to the shining stage.

Leather, mesh cloth, sole, excipient, compounding...

You can find every part of the shoe that you need to produce a pair of shoes. After 20 years of development, these "behind the scenes heroes" have gradually matured in perfecting the Jinjiang footwear industry chain. They are no longer simply supplying materials. Instead, they are leading the fashion trend from the source, and even with the finished shoes brand, from the perspective of consumers, jointly develop materials with selling points, which will give the brand shoe enterprises a more bright spot when promoting the brand, and enhance the added value of the brand. "Jinjiang"

The rise of a number of excellent shoe material brands such as Huachang and Xin Xie Zhi confirms a truth. The reason why Jinjiang is known as "China Shoes Capital" has become the most famous shoe industry base in the country, which stems from her complete shoe industry chain. It also stems from the fact that she has not only the finished shoes brand, but also the middle shoe material brand.

The increasingly perfect industrial chain

The selection of "ten top shoe suppliers in China shoes city" is actually the process of combing the footwear industry chain in Jinjiang.

With the emergence of a number of excellent shoe material suppliers represented by Huachang, Xintai and Zhongyu, we are pleasantly surprised to find that the integrity of the shoe industry chain in Jinjiang has not only complementation between shoes and footwear enterprises, but also suppliers themselves have formed a complete chain of production.

Whether in broad sense or narrow sense, the Jinjiang shoe industry chain has been nearly perfect.

In the field of synthetic leather, Huachang is one of the leading PU industry chains in China from chemical raw materials, polyurethane resins, microfiber, non-woven fabrics and release paper. The advantages of the complete industrial chain make Huachang base on the cooperation with sports brands.

"Last year, we just put into operation a super fiber production line."

Hua Hua Chang (Fujian) Co., Ltd. deputy general Mu Wei Wei said, "I want to use beautiful to describe, because its modern production level is amazing, just a pipeline, Nissan can be increased from six or seven kilometers to more than 13000 meters, at the same time, save 30% of the human cost."

Editor in chief: Du Jun