Clothing Franchising To Guard Against Fraud

Franchising is widely used in the apparel industry.

At the concession fraud meeting held by the Fengtai District industrial and commercial bureau of Beijing, Wang Song, chief of the contract section of the Fengtai industry and Commerce Bureau, said that from now on, the warning cards will be posted on the offices, commercial and residential buildings in the area under the jurisdiction of "joining the chain fraud on guard against the format contract trap", and setting up 20 franchise risk control points at the South Plaza of Beijing West Railway Station.

Before that, the franchisees who had been cheated had spread all over the country.

At the concession fraud conference, Wang Song, chief of the contract section of Beijing Fengtai District industrial and commercial sub Bureau, concluded that Beijing, Fengtai District and Haidian District were the concession areas of franchising enterprises and the concession of fraudulent frauds. Many small and medium-sized enterprises carried out franchising, often under the banner of international brands, disseminating false information through the Internet, television and so on, attracting investors to sign contracts after paying the first batch of fees, but they could not fulfill the franchise agreement.

In these enterprises, clothing franchising accounts for a large proportion.

Franchisees tell a brand about fraud.

Since the entry of discount stores and outles into China, many franchised fraudulent companies have also launched the banner of "discount stores" to attract franchisees, and this mode has provided excellent rhetoric for the broken codes and old styles of their products.

Wang has mentioned that a clothing brand has been put on record in Fengtai District industrial and commercial bureau because of false propaganda, and has also been punished. The company later revised its publicity materials and no longer declared its own foreign background.

And other issues such as supply, the industry and Commerce Bureau is powerless.

We call this brand "A" for the time being.

Today, it is still attracting "franchisees" with "brand discount" as a selling point.

Schematic diagram of franchising fraud operation

However, many affiliate affiliate believed that they were cheated by A Brand Company.

A series of preferential measures and attractive money scenes have brought many foreign investors into this beautiful trap.

"Once you get in touch with the company, the company will continue to use various methods to visit the company. When the inspection is done, all services will satisfy you. After joining the company, the company will charge you 28 thousand yuan to give you some garbage. Their company's clothes are less buttons, holes, feet, and color difference.

All the staff and managers you can't find and speak like your uncle.

You push me, I push you, the principle of their company is that so many people in China cheat slowly.

A cheated franchisee said angrily.

Li Jianjun, a franchisee from Changde, Hunan, revealed that everything that the brand said in its investment promotion was purely false.

"For example, the supply price, the contract and the publicity are all marked as ninety percent off of the original price. Actually, after the price of the original tag has been cut off, the company has set a price of four times the price of the brand, and then the price of the brand will be supplied by ninety percent off of the brand price. After the conversion, it will be supplied at a discount of sixty percent off."

The problem of the product itself is the most distressing.

"A brand in publicity and exhibition, both claimed that domestic and international self-designed production, new product discount (seasonal fashion) and other popular clothing supply for men and women, but the actual supply of clothing has been aging, old-fashioned style, serious broken code, quality problems and many other problems, and there is no men's clothing supply, the so-called online ordering is also false, because the Internet was originally less style, and most of them are not available, even if the order can not be normal supply.

So it can only be shipped arbitrarily by the so-called distributor.

Zhou Daochun, a franchisee in Sichuan, said.

"When I found the product problem, I promptly asked the distributor, the business manager and the warehouse manager to ask for a lot of goods and ask for a solution."

I waited patiently for what the company called improved products.

In the past two months, the other side has come back with a large number of new products, but I have been sending them back for the worse. However, the goods returned are all the same. From the store's operation, most of the customers who enter the shop, regardless of green, middle-aged and old women, are mostly dismissive of the present dress. "

Another franchisee, Zhang Jinlan, from the high spring town of Wusu County, Xinjiang, said.