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    The Ninety-Eighth China Footwear Leather Goods Fair Is Ready.

    2010/2/11 15:02:00 32

    Footwear Industry

    The reporter learned from the ninety-eighth China footwear industry leather goods Expo and the "famous brand shop" in Shanghai in 2010, the contractor of Baicheng Business Service Co., Ltd., according to the statistics collected from the exhibition teams from all over the country, the exhibition has completed 90% of the preset target, and there are still many shoe industry brands and organizations to participate in the exhibition.


    Statistics show that the brand structure of the recently signed exhibitors is mainly European, American, Taiwan and Japanese brands.

    European and American exhibitors are quite representative brands such as children's wear brands such as Lamborghini and Andy&Helen, Roberto Botticelli and other leisure products brands, Amati, LODO and other leather shoes brand, Rebeca Sanver, TOBE, DGS and other women's shoes brand, they are positioned at the high-end; the Taiwan MIT organization has also signed more than 60 booths, organized a number of Taiwan representative shoe companies to take part in the exhibition, and other Taiwan leading brands such as ah and thin are recognized as exhibitors in the form of independent exhibition area. Itou Tada group, one of the five major comprehensive commercial companies in Japan, will also take many shoe industry leather goods brands to participate in the exhibition.


    Other major domestic brands, apart from their own brands, will also display their international brand on this rare platform.

    If XTEP group will hold the Disney brand's national agent ordering conference at the exhibition, according to the brand, it will also launch various forms of product show activities in the same period.


    It is understood that the general exhibition recruitment work will normally be carried out a year ahead of schedule to prepare for the poor performance, while the ninety-eighth China footwear industry leather goods fair and the "famous brand shop" docking exhibition completed 90% of the exhibition tasks in 3 months, and exceeded the expected number of internationally renowned brands.

    Why can the exhibition go so smoothly and quickly?

    The reporter found the answer from the organizer of the exhibition.


    Since the financial crisis, China's economy has been slightly stronger than the world economy. Many domestic shoe companies have been fighting for the domestic market, and 2009 China has successfully secured eight and the Chinese government has continued to stimulate domestic demand in 2010. Many domestic and foreign shoe companies have also conquered the Chinese market with greater confidence. They are in urgent need of a fast, effective and accurate platform for docking department stores and agents.


    Relying on China's general merchandise business association, it has an absolute advantage over other similar exhibitions in channel resources.


    In addition, China's footwear industry is now taking the international road, frequently acquiring international brands and opening terminal stores abroad, but the shoe industry in China is still the top shoe designer.

    Therefore, the exhibition organizer has many international public relations and has an international representative team of designers in Japan, Taiwan, Hongkong and Italy.

    At that time, they will carry out design works with many exhibitors and professional spectators to exchange trends in shoe leather industry, product design and cooperation negotiations.

    "This is the biggest difference from the design competition of other similar exhibitions. We also want to enhance the design charm of leather products in China's shoes industry through the exchange of ideas between designers at home and abroad."

    The director of the exhibition added.


    It is also understood that in addition to the smooth development of the exhibition, the professional audience lineup of the exhibition is also growing. "We need to maximize the protection of professional audience line-up and take responsibility for exhibitors."

    The director of the exhibition said that through the special press conference at the national important production base and sales base, advertising in the strong media and network promotion, the exhibitor invited the group to visit the excellent agents and retail shoes city resources in the northeast, North China, Central Plains, central China, southwest, northwest, Southern China and East China, and based on the membership system of the Zhongbai Association, enough professional spectators were invited to the exhibition.

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