2011 Spring And Summer Chinese Popular Fabrics Announced
Core tip: Chinese women's clothing net March 17th dispatch 2011 spring and summer Chinese fashion finalists award results were announced in March 16th. After reviewing and deliberating on 1856 products in the final evaluation stage, the jury carried out a comprehensive evaluation based on the characteristics of the color, raw materials, yarn, flower shape, hand feeling, style, wearability, functionality, popularity, innovation and marketability of the fabric products. After the vote and discussion, the 390 finalists were selected under the supervision of numerous media inside and outside the industry.
2011 spring and summer Chinese fabric finalists award results were announced in March 16th. After reviewing and deliberating the 1856 products in the final evaluation stage, the jury carried out a comprehensive evaluation based on the characteristics of the color, raw materials, yarn, flower pattern, handle, style, wearability, functionality, popularity, innovation and marketability of the fabric products. After the vote and discussion, the 390 finalists were selected under the supervision of numerous media inside and outside the industry.
Demand is the only market.
In the past two years, the sample delivery products have paid more attention to popularity and market acceptance than ever before. This also illustrates the clear positioning of our fabric manufacturers in R & D at the same time.
A head of the appraisal team said, "in the context of the overall economic recovery, the domestic textile industry is also aiming at the top.
Judging from the overall situation of China's popular fabrics finalists, the quantity and quality of samples submitted to the samples have been improved.
Indeed, the market demand effect has strong guidance. It requires products to cater to the consumer market in order to survive and develop better.
Saito Mitsuo, the director of costume design of the seven wolf sporting goods company, has a deep understanding of the fabric appraisal activities. "The development of fabric products should consider the end use fundamentally, and even the fabric companies can plan different fabric products series for different clothing brands to match their brand positioning and style."
Only by integrating and subdividing market demands can we make innovations better and let garment enterprises see new highlights of fabrics.
At the same time, he also put forward hope for fabric evaluation activities, "I usually work with many fabric suppliers and products, and I often feel that the level of fabric products is uneven.
And every time they come to participate in the evaluation of China's popular fabrics, we see that after the initial screening of products, there is a desire to purchase orders.
It is suggested that the organizer can display and display the outstanding fabrics selected for each session, so as to facilitate the purchase of brands and buyers at any time.
For this year's selection of fabric products, Mariano fashion dress Co., Ltd., director of design, Italy PASSION GROUP group product director Zhang Wenchao said: "this fabric products show polarization trend, part of the fabric new products can assess the situation, constantly improve and adjust the design on the basis of market research, so it presents excellent quality appearance, and is close to foreign products in the way of craft and creativity, while the other part of the fabric is too emphasis on technology and neglect the artistic expression. This kind of pure high-tech craft product is difficult for people engaged in fashion design to have the desire to create, which also reflects the shortage of fabric manufacturers' awareness of customer service in one aspect."
Cost performance is the key to fabric development.
From the fabric of the fabric in recent years, the fabric development in reducing the cost of the additional value of the product at the same time is not a few examples, this "skillful" performance has also been a consensus of the judges.
Shi Xiaoye, Vice Minister of research and Industry Department of Beijing Textile Science Research Institute, said: "adopting new technology and changing technical means to improve the wearability of fabric products will help fabric enterprises reduce costs. It is very necessary and should be sustained for a long time to invest in fabric development.
At the same time, it should be pointed out that the creative development of fabric development does not necessarily require high input, the regrouping of fiber components, the implantation of new fibers, the change of flower design, and so on, can achieve a good and impressive appearance.
As a fabric developer, efforts should be made to improve their understanding of fabric products so as to improve their design and innovation capabilities.
"The popular fabric we choose should be aimed at the current economic climate, so those fabrics that are raw, economical, fashionable and fashionable will be more popular."
Mu Aiqin, Minister of science and technology development of Beijing Textile Holdings Limited, believes that "for example, adding cotton fibers into a silk fabric can still show the appearance and feel of silk through technology. It will not only affect the style of the original product while reducing the cost price, but also make the fabric have the comfort of cotton fiber at the same time."
Professor Song Guangli, an expert in knitting Department of the textile School of Tianjin University of Technology, said: "from the perspective of this fabric, knitted products have made great progress. Many products have strong visual impact. Some applications of computer jacquard technology have also received very good creative results."
At the same time, he predicted, "knitted fabrics will have great potential for development in the future, and knitted fabrics will also evolve towards the same direction of" technology "and" art ".
Li Binhong, director of the national textile product development center, a member of the Organizing Committee and a member of the jury, finally said, "the purpose of our selection is to guide the development of fabric products in a fashion direction through the dissemination of fashion trends. On the other hand, we will help China's fabric enterprises grow and develop better with the help of a series of product development training, inspection tour and other activities organized by the national textile product development center.
Source: China Textile Economic Information Network
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