Shanghai Clothing Group Relies On Science And Technology To Support Manufacturing Functional Special Clothing.
Changing the way of development, increasing the scientific and technological content of clothing, and developing the functional clothing market -- on the occasion of the 60 year old birthday, Shanghai clothing group has handed out a brilliant pcript: in 2009, the group overcame the impact of the financial crisis on the main trade of foreign trade, and realized its trend of attack. The main business revenue increased by 10.6% compared to the same period. The main business revenue is expected to reach 2 billion 150 million yuan this year.
As a traditional garment manufacturing enterprise, Shanghai Garment Group has been the first professional modeling team in China, founded China's first clothing professional newspaper, formulated China's first clothing technology standard, and developed the first set of China's clothing computer-aided design system, taking the lead in taking the lead of internationally famous fashion designers and fashion trends, and leading the design and production of the leaders of China's APEC conference.
Relying on strong scientific and technological support, the development of functional special clothing, Shanghai clothing group in the traditional clothing industry deduce a string of "modern notes".
Shang Ye Group Import and Export Co., Ltd. has independently developed a new generation of multi-layer fire-fighting clothing with 5 patents.
The "flame retardant, heat insulation, waterproof and breathable composite fabric", which pioneered the research and development in China, reduced the original 2.94 millimeter thickness of the single layer insulation to two layers and folded it to 1.67 millimeters. The weight also reduced from 150 grams per square metre to 90 grams.
According to the authoritative department's inspection, 88 tests of the product are all qualified, and the main technical indicators have reached or surpassed the international advanced level.
In response to the impact of the financial crisis, Shanghai Garment Group has actively expanded the domestic market, and the proportion of domestic sales in the main business has increased from 10% to 20%.
At present, functional clothing such as firefighting clothing, emergency clothing, tank clothing, medical protective clothing, antibacterial mosquito repellent outdoor clothing has been sold to fire units and oilfield enterprises in more than 10 provinces and municipalities nationwide.
Among them, the new fire-fighting clothing has also been certified by the EU's fire service quality management system, and it can directly enter the government procurement tendering market in many countries such as the European Union, the Middle East and Southeast Asia.
At the same time, Shanghai Garment Group will establish a cooperative relationship with Donghua University and other institutions, and vigorously use the "external brain" to enhance the design level of clothing products with creativity.
Today, the group has 3 creative parks with a total area of more than 2.4 square meters, and the rate of entry is 80%.
Most of these enterprises are creative industries related to clothing, such as design, marketing, foreign trade and so on. Among them, there are many famous enterprises such as BELLE shoes, A&D clothing, and Bolun home textiles.
It is understood that the group is promoting the "Shanghai Moutai road" clothing project and the construction of 2 creative parks, and the expansion clothing store and upper garment group convention and Exhibition Center will greet guests in March 25th.
In the past 3 years, Shanghai clothing group has 114 patent technologies, including 17% of inventions and utility models, and two digit growth in R & D expenditure each year.
In the three year development plan of the group, we have seen that GPS satellite positioning functional clothing, radiation protection and electromagnetic shielding fabrics, multi-functional fabrics such as bacteria control, anti virus and other new products have been included in the R & D catalogue, and some have already begun to carry out research and development.
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