Search For New Mode Of E-Commerce Development

The existing e-commerce industry has followed the channel distribution mode under the network. The Internet is only a sales channel for production and circulation enterprises. The price system, product reputation and even after-sales service of enterprises need to turn the hand of the website, and enterprises have little chance to face consumers directly.

In the initial stage of e-commerce development, the model has laid a huge user base for upgrading the industry by means of low threshold and rapid expansion. However, it is haste to fail. This model also suffers from difficulties such as sluggish commodities and slow response after sale.

Take mobile phone stores as an example, in traditional business mode, their identity is just a supplier. If we build the "mall" first step, we can realize the real-time marketing of the existing members. Through the mall can achieve product promotion, product display, member active, online sales and other issues, the brand and price system of the enterprise can also be extended.

"Co operative" new business model proponent - Zhong think, in fact, from the perspective of social industry division of labor, the advantage of the Internet is to build another marketing platform, traditional enterprises are longer than channels and after sales.

If the advantages of both are combined, the amplification effect will be 1+1>N. It can not only push the crux of the existing e-business mode at one stroke, but also create new opportunities for the development of traditional enterprises.

Focusing on their respective fields of expertise, the electronic commerce platform built up by the search engine is derived from this idea. Starting from the integration of industries, we build nesting Phoenix, pull the threshold of traditional enterprises into the Internet, strengthen the correlation between online and offline businesses, further liberalize the autonomy of enterprises, form a new e-commerce mode of traditional enterprise and Internet platform data sharing, and online low-cost marketing.

Since 2008, China has launched the B2B industry portal. More than 6000 traditional enterprises have created their own industry websites. At the early stage of their creation, they have gained the website technology and data of e-commerce technology, industry products, enterprise libraries and other industries.

In addition, China search will launch the B2C mall platform in the near future. It will mainly solve the difficulties of traditional retail and store enterprises' online competition, such as promotion mode, e-commerce platform technology and so on.

Through cooperation with China search mall, the advantages accumulated by traditional enterprises over the years can be smoothly pferred to the Internet, effectively solve the problem of channel disputes, and comprehensively enhance the practical problems of enterprise services and customer service, and brand advantage is networked.

In turn, from the perspective of online shopping consumers, the new e-business mode has also built a solid barrier for its rights and interests. Because of the entry of enterprise entities, the online and offline barrier free traverses, the past consumer credit worries such as reputation and after-sale have ceased to exist.

How to resolve the industry crisis faced by e-commerce, to dispel the tension between users and businesses, to guide traditional enterprises to upgrade while protecting consumers' rights and interests, and to explore a new e-business mode of "cooperative operation" has provided a valuable reference sample.