Haier Brothers Children's Wear: The Colorful World Of Green Childhood
In March 28, 2010, the eighteenth China International Clothing and Accessories Fair (CHIC2010) was opened. The Haier brothers children's wear brand carries the imaginative marine culture, introduces colorful and colorful experiential services, and creates children's fantasy adventure paradise. Vivid personality modeling of marine characters, advocating the brand concept of Haier brothers children's wear: the most intelligent and brave childhood!
Haier brothers: unique strength comes from bravery and wisdom.
Under the influence of China's economic development and population policy, children's living environment is getting better and better, while the happiness index is getting lower and lower.
Parents tend to dote on their children more than before, but at the same time they are ambivalent about their weakness when they are drowning.
How can children grow up happily?
How can we have an independent learning and living ability?
Become the confusion of many parents.
According to the survey, in recent years, Japan and South Korea have developed some activities to exercise children's willpower, such as family winter swimming, which is to test the endurance of children facing harsh environment.
"Children cry in the lake below zero degrees, but in the future, they will learn to smile and face difficulties."
Experts point out that once children live in a "safe" world without incentives and challenges, curiosity and imagination will gradually be weakened or even lost.
At present, the children's brand in the market basically appeals to "happy childhood life", "parents care for their children" and "give children the best".
But what is the best is worth thinking about.
Through right
Children's market
Surveys and family interviews suggest that the power to truly open children's hearts comes from the strength of character, and courage and wisdom are particularly indispensable.
"Children are our future and hope. Their survival, protection and development are the basis for improving the quality of the population, and directly related to the future and destiny of the country and the nation.
Therefore, caring for children, paying close attention to the future of the nation, promoting the healthy growth of children, improving the overall quality of children, and further promoting the development of children's cause are our bounden duty and obligation.
In 2010, as a new cartoon star of the Huarong group, China's top 100 enterprises, the sea paradise, based on the cultural needs of the nation and the nation, took the revitalization of the Chinese national industry as its mission. It determined to build a leading brand of Chinese children's clothing with the Haier brothers, and to shoulder the responsibility of national brand for the revival of Tong Yonggan's spirit in the new century.
Haier brothers children's wear: the colorful world of green childhood
Haier brothers
Children's wear
Take the green environmental protection as the image, we are committed to create a green childhood for our children in twenty-first Century, and let our children cherish the bright future of harmony between nature, mankind and environment.
Haier brothers children's wear, such as American cotton and other international standard cotton yarn materials, scientific printing and dyeing technology, will never add harmful chemical agents to human health, protect children's delicate skin from the source, so that children enjoy super high quality care.
Even paper bags, tags, bags, business cards and other Haier brothers children's clothing packaging using RECYCLE environmentally friendly recycled materials, let the child learn to care for the earth, care for the world, fully display the Haier brothers brand caring for the earth's sense of responsibility of the international enterprise in twenty-first Century.
Haier brothers children's clothing has an international standard of fashion design team.
Beijing, Xiamen, Taiwan and other leading teams in the forefront of fashion, especially put forward the design idea of different places, according to the guidance of senior PhD psychology and health care doctors, designed the most intimate sizes and styles for children of different regions and different climatic characteristics.
From the perspective of the most prevailing TOP fashion in the East, Haier brothers children's wear is the first to introduce the fashion, fast and cheap SPA management concept of adult fashion clothes to the children's wear industry.
Through the fastest update style, the fastest logistics distribution, the latest fashion trend and the most reasonable pricing strategy, the cost-effective Haier brothers children's clothing can fully meet the needs of children from different regions in different ages, and add bright colors to the lovely angels' childhood.
In 2010, the Haier brothers children's wear launched the seven series of six series, including the spring and summer colorful world, early morning sunshine, happy campus, Dream Park, happy spirit, sunshine vacation, and so on. The seven series of SPORT, COMFORT, CAMPUS, VACATION, happy baby, fairy tales, Royal College and modern carnival, cover children and big children, combined with Chinese children's campus, sports, leisure and other life scenes to meet the needs of children's daily life.
Haier brothers' full range of experience terminal -- 2010 ocean world
Haier brothers children's wear is China's only children's shoes brand that sells products with a full range of experience terminals, which is different from the brand terminals of children's products distribution outlets in the market. It sells in Haier brothers children's wear shops, including large and medium children, men and women,
Children's wear
,
Children's shoes
, bags, accessories and other children's articles...
Beaches, coconut trees, pirate ships, sailing ships, steering wheels, lifebuoys, binoculars, shells...
What a beach adventure adventure scene!
The ingenious layout and props design make people feel the cool breeze coming slowly.
This is the blueprint for the children's life experience Museum, which is built by Haier brothers for children.
The first Haier brotherhood children's life experience Museum in China is about to show children's life experience museum not only the clothes and knapsack needed for children's daily life, but also a way of life and life form, a child's passion for life and a vision of life in the future.
When children and parents enjoy shopping at Haier brothers terminal store, they feel as if they are in the ocean world, feel the deep seaside style and experience the most authentic childlike innocence and childlike interest.
Haier brothers is about to launch a children's life experience Museum, covering an area of more than 200 square meters. The museum displays children's daily necessities such as children's wear and children's shoes, which are designed on the basis of the brand concept of Haier brothers. The purpose of this exhibition is to display different lifestyles and provide easy and convenient shopping services for Chinese children and parents.
Haier brothers children's wear products will be rich and colorful. Even the same category will be designed for different ages and personality characteristics, and will be displayed in the corresponding theme space to form a mixture of product series and style. It covers all stages of children's growth at the age of 2-3, 4-12 years of age and 12-14 years of adolescence.
Compared with the children's products stores in the market today, the biggest difference between Haier brothers life experience museum is "experience". The experience hall will not only display different series and styles of Haier brothers children's products, but also build children's amusement parks, so that children with lively nature can play, play and experience various kinds of life pleasures.
From the store appearance, the indication system to the product display and so on, it is designed by the professional designer of the famous company in China, and focuses on the core idea and requirement of Haier brothers brand.
In addition to the visual system, the store also designed an auditory system, including animation music, cartoon play, visual and auditory capture of the hearts of children, so that the entire shop is permeated with a thick atmosphere of happiness, so that every child entering the shop are reluctant to leave.
On CHIC2010, "Haier brothers" continues the new design concept of children's life experience Museum, and puts the wisdom and courage of its advocacy into the deep sea fairs of the exhibition, becoming a Haier brothers children's life experience center with shopping, children's leisure and cultural experience as a whole.
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