The Rise Of E-Commerce And Shoe Companies Keep Up With The Trend.

It was learned that the Provisional Regulations on the management of online commodity trading and related services (Draft for consultation), which was recently drafted by the State Administration for Industry and commerce, began soliciting opinions from the public.

This is the first time that China has made laws and regulations on the e-commerce online shopping industry, which shows that the state attaches great importance to and supports the development of e-commerce.

The industry believes that the State Administration for Industry and commerce to draft the interim measures is the first time to formulate relevant laws and regulations on the e-commerce industry.

This shows that the state has made rapid growth in e-commerce and has gradually become the focus and support of the mainstream lifestyle of the society.

Over the past 10 years, China's e-commerce has experienced a surge of growth and has been developing at an annual rate of 100%.

According to a survey conducted by China Internet Information Center, in 2009, the scale of China's online shopping market reached 250 billion, accounting for nearly 2% of the total retail sales of social consumer goods in the whole country.

E-commerce is becoming the first choice for people's daily consumption because of its advantages such as convenience, shortcut, payment security, reducing intermediate links and reducing consumer spending.

At present, online shopping has become the mainstream lifestyle of the mainstream Chinese population.

Stepping into the 2010, the shoe industry gradually resumed its shoes industry and began to seek for faster development. The industry generally appealed to shoe enterprises to develop, and it was necessary to realize informatization. Insiders said that they understood the state's desire to protect and promote the development of e-commerce, and promulgated relevant laws and regulations to implement them. Some clauses of the draft really helped to promote the development of e-commerce.

It is understood that there are more and more shoe companies have shifted the focus of the market to the network, which let many domestic shoe and clothing enterprises in recent years began to test the possibility of electronic commerce and so on. With the electronic commerce dancing round the wheel has been moved to the gorgeous stage, has become the most beautiful protagonist. Obviously, the rapid development of e-commerce will become an opportunity for the pformation and upgrading of shoe enterprises.

In the era of network marketing, shoe enterprises have seen the demand of consumers, and they must use the simplest operation mode to achieve large-scale development in a short time, so that it will soon be successful.

In fact, Nike has improved and complemented the existing marketing system through the traditional network marketing mode, and has made remarkable achievements.

NIKEiD.com was born in 1999, and Chinese consumers can enjoy this brand new self-service service in 2009.

Consumers can choose their favorite Nike shoes, clothing and sports accessories in NIKEiD.com.cn for personalized design. By choosing a variety of color matching materials and materials, and adding personalized symbols, we design a Nike product that belongs to us.

Once the product's creativity and design process is completed, the customized product will be kept in the customer's database.

Confirm that after the product is booked, customers can receive the unique Nike products in the world within 3-4 weeks by free express mail service.

In this market rule of the jungle, every enterprise wants to stand out from itself. How to convey good products to consumers through various channels and mobilize the enthusiasm of consumers has become the first consideration of enterprises.

Reduce the cost of shoe enterprises and reduce inventory, e-commerce in advertising, promotion and other links, the cost is lower than the traditional media, and also more targeted.

Through e-commerce platform to find suppliers, can also reduce procurement costs, but also for enterprises to grasp the stock market is not allowed to market, can also be sold through e-commerce.

This encounter with e-commerce can be said to be the most powerful weapon behind the unprecedented development of shoe enterprises.