Healthy Operation Of Jinjiang Mode

On the 20 day, Yang Yimin, member of the Standing Committee of the CPC Quanzhou Municipal Committee and Secretary of the Jinjiang Municipal Committee, said in an interview with reporters that the Jinjiang municipal government is making efforts to build five platforms, namely, city, industry, collaboration, resource integration and innovation service, to boost the pformation and upgrading of traditional industries, including footwear industry, and promote the pformation of the mode of economic development.

At present, Jinjiang, with the title of "China Shoes Capital", is the largest production base of tourist sports shoes and the important production base of world sports shoes in the mainland of China. There are 3016 footwear manufacturers in the city, with over 380 thousand employees and 950 million pairs of shoes annually.

The footwear industry in Jinjiang has 12 listed companies and 26 listed backup enterprises, employing more than 70 spokesmen for movie and sports stars. The annual advertising cost in China's CCTV market is nearly 1 billion yuan.

The footwear industry in the city has 31 Chinese well-known trademarks, 9 Chinese famous brand products and 36 national inspection free products. The number of "national brand" brands account for more than half of the national sports shoes industry.

Yang Yimin said that the industry should be upgraded and the development mode should be changed. The environment must be upgraded and pformed first.

To this end, Jinjiang is launching the "urban construction year" campaign to create a favorable environment for business and livable businesses, improve urban services, promote factor clustering, and create "urban platforms". At the same time, the city is focusing on promoting national level.

Yang Yimin said that at present, Jinjiang is accelerating the process of social division of labor and cooperation, and encourages brand enterprises to focus on R & D and marketing, timely outsourcing the processing and manufacturing links, guiding small and medium-sized enterprises to complete the processing of brand leading enterprises, establishing a production collaboration alliance, building a "collaborative platform", building a business headquarters business district, and guiding enterprises to establish a "big headquarters, rooted in Jinjiang, flexible allocation of resources, market oriented global" big economic development thinking, and building a "resource integration platform" to accelerate the integration of traditional industries and the internationalization of resources.

Innovation is the guarantee for enterprises to keep their vitality.

Yang Yimin said that Jinjiang is vigorously constructing the "innovation service platform", providing more perfect public services for the development of industrial clusters in terms of personnel training, technological innovation, information consultation and financial credit.

It is reported that the total economic volume of Jinjiang has been the first place in Fujian for 17 consecutive years, and its economic development pattern has been summed up by academia as the "Jinjiang model". In 2009, it realized GDP775.86 billion yuan and the total revenue was 8 billion 153 million yuan.