Millions Of Dollars Go Abroad To Buy Buttons. Wuhan Clothing Needs To Build Local Brands.

An international brand fashion autumn show was staged at the Qin Tai theatre.

The lights are flickering and all kinds of customs are concealed, which is the embarrassment of the disintegration of Wuhan's clothing industry chain.

Li Xiao, general manager of the brand China region, said that the conference cost nearly one million yuan, whether clothes, models or dance, etc., which can be rated as high-end in the Wuhan market.

However, in addition to venues in Wuhan, agents for Wuhan enterprises, models, planning agencies, a full set of stage equipment and other fashion conference essential elements, all from Shenzhen, Guangzhou and other places to invite and purchase.

"The supporting services provided by Wuhan enterprises can not meet the requirements of the high-end fashion show."

Li Xiao said that as a branch of the clothing industry, the strength of supporting industry in Wuhan clothing industry is very weak, which is a gap in the chain of Wuhan's clothing industry. This is an important reason why the company is willing to go far and buy at any cost.

According to the insiders, the chain of garment industry in Wuhan has been out of line for a long time, not only in clothing distribution and supporting services, but also in garment accessories.

Taking the high-end line of clothing brand, this experience is particularly profound.

The above personage introduces that a well-known Han style clothing enterprise has sent several shopping groups to Guangzhou and East Jiangsu and Zhejiang provinces in order to fit the new winter clothes with the appropriate buttons.

As a result, the company recovered its buttons, but it made a mistake for the new clothing market.

At present, there are more than 1600 garment enterprises in Wuhan, ranking sixth in the industrial scale. 20-30 fashion shows are held annually in Han Dynasty.

On the one hand, the market is huge and the supporting industry is out of line. Why is Wuhan's clothing industry so contradictory?

Li Xiao directly said: "there is demand for the market. There are too few local brands in Wuhan, so the demand for local supporting industries is not high."

Li Qunbao, Secretary General of Wuhan clothing trade association, believes that clothing and supporting industries rely heavily on each other. They should pay attention to design and innovation, and dare to take the international and high-end line.