Manage Hospitals Like Management Companies

From the seven floor office area of Wuhan Asian heart disease hospital, the reporter went straight to the waiting area of the first floor hall, hoping to know the word of mouth from the patients.

Under the authority and popularity of large state-owned hospitals and the frequent attacks of bombing by private hospitals, Ye Hong, general manager of Asia Center, insisted that "oral word by mouth" is the key to establishing the reputation of Asian heart in patients.

Sure enough, several patients who were interviewed by the reporters were indeed introduced to the center of Asia, and some of them were new at the beginning of the year.

Two elderly people from Fuyang, Anhui, nodded in praise, "not bad, not bad."

As the first private hospital to enter the high-end medical field in China, Asian heart has become a well-known heart disease hospital in the whole world from the first unknown.

Ye Hong stressed that the most important point of "Asia Heart" to go to today is the management mode of "the general manager and the president are jointly responsible".

Under the leadership of the board of directors, the general manager and the president responsibility system will completely separate hospital management from medical management, and form two systems of administration and medical management.

The general manager is responsible for the administration and the president is responsible for medical treatment. All the necessary conditions in the medical work are in charge of the administrative departments, and truly form the operation mode of administration in all directions for medical services, medical services for patients and all patients centered.

Doctors and nurses can put their whole heart into professional work, truly "go in" and "go" to serve the patients better.

In fact, "go."

Of course, even if positioning is more precise, professional skills are hard, and it is no use.

The treatment of heart disease is a highly risky and challenging medical field known as "climbing the Mount Everest". It is hard to imagine the high demand for doctors' technology.

For this reason, Yaxin actively introduced professionals to build a solid core team and became the first private hospital to introduce Chinese engineering academicians to be the dean.

Since its establishment in 11 years, the heart surgery year of Asia heart has ranked the top 3 in the country, and the operation volume of cardiac interventional therapy ranks the top 10 in the country.

With the increase in the number of heart disease patients, the government has also been positive.

In the future, Asia hopes to become clinical.

"Changjiang River": in the development of a large number of private hospitals are not too optimistic, the brand, performance and word of mouth of the heart is rising, what are the factors behind it?

Ye Hong: Yaxin has been eleventh years this year, and is also the first private hospital to enter the high-end medical field.

I think there are several reasons for achieving this.

First, since 1995, the state has encouraged social capital to enter the medical and educational industries. According to this policy, the Asian heart hospital began to apply in 1998, and after a year's preparation, it officially opened in 1999.

The hospital developed from the first more than 100 beds to the 750 beds now. As a specialized hospital for heart disease, the development of Asia's heart first depends on the national policy.

Second, the rapid development of cardiovascular and cerebrovascular diseases leads to patients needing a professional hospital with heart treatment level.

That is to say, there is a great demand for patients.

The third is the system of Asian heart.

The mode of management she established is different from that of state-owned hospitals.

There is no private hospital in the field of heart disease. In such a market, how can we take our own differentiated route and win the market quickly and win the trust of patients? Our general manager and president responsibility system under the leadership of the board of directors have played a very important role.