Summer Clothing Should Be Based On Cool Colors.

Summer, because the weather tends to be hot. clothing The sale of physical stores has been in the off-season, and the limited market share is even more important for shopkeepers to use their brains to attract customers to come to consumption. As an important means of display of goods at the terminal display, shopkeepers should work hard with the seasons. What are the tips for summer display?

Summer clothing stores have tricks.

The products are mainly colder and colder: Summer keeps high temperature, and people tend to be fidgety, so they can use blue and white to show refreshing feeling and cool colors.

Colors should be categorized: summer is also the same. motion In the good season, some high saturation and colorful colors have become the first choice for summer, especially for some sports and surfing brands. Therefore, summer clothing display If you can not deliberately choose the cool colors, then we must have a uniform display according to the color of the clothes, and can be partitioned, so that the lively colors are arranged in a regular manner, so as to minimize the irritable feeling that colors bring to people.

The quantity of goods should be controlled: because it is muggy in summer, the quantity of goods should also be controlled. The number of display on the same shelf should be less than that in spring and winter. The distance between hanging and stacking can also be relatively large, so as not to appear crowded, avoid making customers feel irritable, and trousers in a slant way to avoid monotony.

Decorative items should be cool and refreshing.

In summer, because of the particularity of the climate, the products are relatively simple. At this time, the display of goods should make use of accessories as much as possible to enrich the windows so as to increase attractiveness.

The themes of summer usually focus on cool or passionate sports, and the summer display of clothing has a summer feel. You can choose to relate to waves, beaches and so on. For example, starfish and crystal can be props, and Hawaii style, sea movement and other refined elements. In terms of props, green plants are the most practical ones, and a poster with seaside background can also be used to enhance the sense of season.

In short, whether it is the skills of display or the choice of props, the purpose is to make customers feel cool after entering the store. Only in this way can customers calm down and take comfort in shopping.