What Did Clothing Store Stores Try Out?
In recent years, trial business has become a common practice. Especially during holidays, a large number of shopping centers, department stores and franchised stores have been put together for trial operation to enhance their popularity and to pre heat the official business.
Recently, a number of shopping centers and tail cargo markets have been opened in Beijing. When Chaoyang Joy City was open for trial, many consumers came and hurried. In the past, over 50% of the business area in the shopping mall was not completed, and the problems such as air pollution and infrastructure inconveniences caused by construction were prominent, which led consumers to stop. In the early days of the wholesale trial operation of hand held goods in Fengtai District, the surrounding traffic was paralyzed, and a large number of consumers came to the market. But until now, the market complaint center has almost no work because they have not received a complaint from consumers.
Trial business is like a touchstone. It tries out the sense of responsibility of businessmen and tries to give consumers confidence. But the most important thing is to enable consumers to experience and enjoy convenient services.
On the eve of the May 1st, trial advertisements of Chaoyang Joy City said that 500 consumers who arrived first would receive gifts, which triggered the confusion of thousands of consumers on the morning of trial business. However, many consumers did not feel "convenient service" in Chaoyang Joy City which opened in advance.
In the wholesale city of hand held tail goods, major businesses have launched promotional activities. Many clothes are priced at 5 yuan, 10 yuan, and 20 yuan. On the weekend of the trial operation, a 5 yuan shorts shop crowded with consumers who came to rush to buy. The market management team arranged two security guards to maintain order in the store so as to avoid the confusion.
Trial business is like a mirror, which reflects the utilitarian mentality of businessmen, and also reflects the real needs of consumers.
To a certain extent, trial operation is more like a tester. Through the response of consumers, there are many areas to be improved and perfected. We sincerely hope that these businesses will be more perfect for consumers when they are officially opened. Because in today's consumer LED market, no matter what kind of business, ultimately must pass consumer detection.
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