Footwear And Garment Industry Will Be Terminated By Mass Customization.

In June 18th, when green products were widely promoted by all walks of life, this slogan became the mainstream in the clothing industry in recent years.

Clothing should be environmentally friendly. First of all, it will be harmless to the human body. This undoubtedly requires the fabric to be absolutely natural without any radioactive substances. Secondly, it is harmless to the environment. It also requires clothing products to save energy and waste no resources in the production process.

A piece of clothing has been put out of production since it was put into production. After years of being abandoned, its mission is endowed with more connotations - no pollution, no waste, recycling and reuse.

In recent years, the mass customization mode has been able to add a strong green color to such environmental slogans.

According to Bole research, chairman of the global intelligent manufacturing organization and Dean of SUPSI School of the Swiss University of Applied Science and technology, about 10 billion pairs of shoes are produced worldwide, and 1 billion 500 million of them can be completed by mass customization.

If these ten billion pairs of shoes are only produced by large assembly line, 300 million pairs of shoes will not be sold because of various problems such as quality, color, style and so on.

Such materials will be wasted.

According to the statistics of a shoemaking enterprise, the production of a pair of shoes will waste three degrees of electricity, so that 300 million pairs of shoes will waste 900 million degrees of electricity, while the 900 million degree electricity is 14% of the annual electricity consumption in Switzerland.

From the perspective of shoemaking, mass customization brings three benefits to consumers: first, it embodies the personalization of consumers.

Consumers can choose the details of shoes' styles, colors, materials and accessories according to their own preferences, and even print their names on shoes.

This custom made shoe is the only pair in the world, and the owner is the owner of the sole product; secondly, the customized shoes will be very fit.

It will not crush your feet, just like an excellent companion, accompanying your footsteps, and finally, a moderate price.

Mass customization is different from personal advanced customization. The shoes produced by this kind of advanced customization may be purely manual or expensive because of the idea of integrating advanced designers.

But the shoes produced by mass customization can be produced on a large assembly line because of the support of many high-tech industries. This ensures the price of "approachable" and shows a unique personality.

Turning back to the field of clothing, the above three advantages also exist, and the advantages of raw materials selection, logistics optimization, inventory reduction will significantly enlarge.

For garment manufacturers, inventory pressure is a headache for every enterprise.

The trend of clothing is changeable. A style may be popular today and will be left behind by fashion people tomorrow.

Clothes produced in large quantities will not be sold for a variety of reasons, but will eventually be kept in the warehouse.

This not only wastes the raw material of clothing, but also wastes the stock resources, and increases the unnecessary management cost.

Mass customization will not be a problem of backlog, because it is distributed to the customer after production, saving a lot of space and manpower.

However, it is undeniable that if apparel manufacturers want to run mass customization, the cost will be considerable.

Because the cost of equipment, talent and technology is much higher than that of mass production.

But what businesses need to know is that importing these elements will save a lot of cost for the later operation of an enterprise, and at the same time, it will also increase production efficiency and increase the added value of products.

Therefore, how to choose is also a matter for business leaders to figure out.

However, there is no doubt that if we choose the mode of mass customization, we will contribute to the cause of environmental protection in the world.