Group Buying Websites Are Mixed: Buy Cheap, Do Not Forget Traps.

Domestic group buying websites are rising day by day. There are hardly any technical barriers or innovative models. In just a few months, the number of group buying websites has reached more than 400.

However, this quantity itself also contains the embarrassment of good and bad. Therefore, when choosing group buying, the netizens need to be cautious. When buying concessions, they must not fall into the trap of "scam" accidentally.

Group buying website rises rapidly

The origin of group buying website is originated from the US group buying website Groupon.

The website was launched in November 2008 and launched a single product in a city every day to attract Internet users to buy and buy through a larger discount price. Group buying involves catering, beauty, fitness and film services.

However, it is such a website that has no cool technology, and its business model is not profound, but it has created a new miracle in the history of Internet in the United States.

Twitter used 3 years to reach the valuation of US $1 billion, Facebook used 2 years to achieve the valuation of 1 billion dollars, while Groupon only spent a year and a half to set a record of 1 billion 350 million US dollar valuation, and realized profits only in half a year.

This success has also attracted numerous followers.

According to incomplete statistics from the industry, there are more than more than 400 websites of group buying in China.

Starting in March this year, the US group network, the full network, love to go to the group, pull hand net, Wo Wo net, 24 coupons and cool group network and so on overnight sprang up.

What is surprising is that the reason why a project is so fast is that the overall structure of Groupon website and the operation mode recommended by one city every day are almost completely copied.

Group buying website appears "hoax"

The number of group buying websites has made people have a discounted choice in many aspects, such as food, clothing, housing and so on.

And when people indulge in the substantial benefits of group buying, group buying scams also follow.

This can not help worrying that the foundation of the group buying website at the beginning of the line - integrity, whether it will buy a discount like group buying products.

From Wuxi netizen, "Shou Shou" sees the group buying information on the 1288 group buying network on the group buying navigation website. The online offer of a pair of Korean pair of canvas shoes sold for 531 yuan on Taobao sells for only 65 yuan. At that time, the website customer service said that 7 to 10 days arrived, but the goods had not been received. Ten days later, Shou Shou opened the 1288 group purchase website. The home page of the website said that the website was attacked, and the money had been returned to Shou Shou's account on the website, but it could not be mentioned.

In more than 150 members of the "1288 rights group", and Shou Shou also encountered many people.

Mr. Zhang from Fujian said that the 1288 group buying network was "a lot of tricks, which was always dragging".

He ordered two pairs of Adidas couple shoes and a pair of Nike canvas shoes a week ago, a total of 209 yuan, but the "1288 group buying network" delayed delivery.

Later, Mr. Zhang requested a refund in accordance with the designated way of the website, but the website customer service began to say that his Alipay account was frozen, and later said that it would pfer money to the bank card number of the website and then pfer it to you.

However, according to the group members of the "1288 rights group", some netizens reported the website to China Internet Illegal and bad information reporting center and reported to the Beijing police. At present, 2 people have received a refund of 65 yuan.

Now that someone can get a refund, it is no longer credible that the website has technical problems.

Therefore, group friends believe that this is the person in charge of the website who procrastinates on various excuses and does not make a refund.

Some netizens once again log in to the website and find that their accounts have been unable to log in.

This does not seem to be a good sign.

In June 12th, a notice on the sale of 1288 group buying domain names appeared on the front page of the website, which marked a price of 50000 yuan.

What is even more surprising is that the announcement even wrote, "thank the media friends for their hard reports. 1288 this time, a good price can be attributed to your free hype for this event. Thank you."

Market confusion, group buying need caution

The above scam website is only one of the traps in the group buying website market. There are also some netizens who encounter hidden traps in their consumption while buying products successfully.

Wang Hexie of Beijing (a pseudonym) has encountered such a thing.

Mr. Wang's lover bought the coupons of the beauty barber shop through the US group network some time ago.

Although the website claims that there is no hidden consumption, she is still forced to consume after she has gone to the store. The store has been loitering for nearly two hours, and only 106 yuan must be added to it.

The netizens who participate in group buying are nothing more than hoping to get tangible concessions, while the group buying website as a platform can earn commission for both buyers and sellers.

This simple mode is very demanding for honesty, and this is also the most difficult threshold to control on the market of group buying websites.

One day, a single commodity mode, and simple group buying business, the industry worried that the survival mode of this website can be maintained for how long?

The other question is whether the credibility of the early establishment will be affected by the current situation of good and bad.

Once the integrity collapses, the group buying website will lose the soil of survival.

Chen Shou Shou, an international analyst at Analysys International, pointed out that the reason for the rapid rise of group buying websites is because the threshold is relatively low. Several people, several computers and ten thousand or twenty thousand yuan can build a group buying website.

And because the group buying websites in the market are so numerous, the good and bad are intermingled, laying the foreshadowing for the market irregularities.

The whole group buying website market is more chaotic, and the market will soon enter the shuffle period.

Group buying is a great test to the offline operation ability of the website. Therefore, it is necessary to remind the website that you want to enter group buying. At the same time, the majority of netizens must be cautious when buying groups, and do not patronize the cheap ones.