Master Students Sell Scarves For Millions Of Years

A graduate student from Anhui University, resigned from the enviable institution's formal establishment, started from scratch, and in a short span of less than 2 years, developed a small shop selling dozens of scarves to tens of millions of dollars in sales.

And he, the boss of a foreign trade company, embarked on the two pioneering road in the financial turmoil that swept the world in 2008, with Taobao's idea of dealing with some backlog stocks.

In just over a year, the online store's monthly sales volume reached about 1200000 yuan.

Yesterday, the 2 successful models of Anhui in e-commerce show that the key to becoming rich is to dare to try new things.

She started selling scarves to the industry first.

Zhang Linlin, wearing short heels and high-heeled shoes, still has the vitality of college students at the age of 29. It's hard for you to connect such fashionable young girls with pioneering women.

She graduated from Anhui University in 2007. She studied two masters, sociology and administration. After graduation, she went to a university.

Speaking of her first single business, it was in 2003, when Zhang Linlin was still studying, her mother in Urumqi sent a batch of scarves for her after-school sale in order to train her social practice ability.

When she speaks, her face will be red. She has to carry the big bag to the three filial piety near the mouth to sell.

After graduating a year later, in order to pass the time, she registered an online shop named "antelope good morning" on Taobao online in July 2008, selling some scarves that had been overloaded.

In the following days, she gave all her spare time to Taobao, worked normally during the day, and opened her shop at night.

Every day, when you are busy, watch your watch, often at two or three in the morning.

Later, the business of online stores is getting better and better. In September 2008, Zhang Linlin formally resigned from the institution and made full-time sales.

In 2008, Zhang Linlin's shop only sold dozens of scarves. By 2009, she ranked first in the category of Taobao's apparel accessories / scarves, with sales exceeding ten million yuan.

This year's sales volume is expected to exceed thirty million yuan.

In fact, behind the scenery is Zhang Linlin's perseverance, diligence and sweat.

Until now, Zhang Linlin still remembered that once a customer received the goods and reflected the color difference of the scarf, she said she could return it.

I didn't expect the customer to burn all 5 scarves, and Zhang Linlin cried with rage.

However, after crying, Zhang Linlin called the customer: Although the goods were burned, he was still willing to pay the money to her.

The customer was stunned. Since then, she and Zhang Linlin have become good friends. They often give Zhang Linlin good advice.

During that time, Zhang Linlin also fell heavily.

For example, sales in a few months into the off-season, want to open up new products, and the supplier's goods are different from what she decides, the result can only be dealt with at a loss.

Despite many ups and downs, she persisted in her choice of the way of business electronics.

He was blinded by the Internet.

Just entering the office of the wuwuxi office, it felt a different atmosphere. The door of the warehouse on the first floor was wide open, filled with all kinds of parcels, and from the first floor to the two floor, the office area of 1000 square meters was spacious and spacious, and the design, customers, procurement, logistics and other regions were separated. More than 50 employees were busy with their own affairs. The small white boards in the office area seemed to make people feel that they had walked into a creative factory.

The online shop located in Hefei high tech Zone was formerly specialized in foreign trade.

The financial crisis in 2008 made exports difficult. Young boss Li Xiaoliang began to think about selling backlog products through the Internet.

In February 2009, Li Xiaoliang began to let his staff Zhang Guoyi take part in Taobao to try to open shop.

It sold only a few thousand yuan a month.

In order to explore how to increase Internet sales, Li Xiaoliang even mobilized people from all over the company to post posts on the Internet.

"We have also gone through many twists and turns, listening to people saying that posts can promote brands and greatly increase sales volume, so I launched all company staff to post their own shops in major forums, and the experience of being collectively banned in the forums."

Speaking of this, everyone laughed.

However, this shop, which has opened for less than 1 and a half years, has surprised many old shops.

Li Xiaoliang said that in the first two months of the first month, their products were mainly based on foreign trade orders, monthly sales were only two thousand or three thousand yuan, and sales in third months began to exceed 10000. In the fifth months, their turnover on Taobao reached one hundred thousand. In January 14, 2010, the total volume of the total turnover reached 50000, and the three crown was successfully upgraded. Now their sales volume has exceeded 100 million in one month.

In the eyes of outsiders, the success of Bai Wuxi seemed to be in the middle of a night. The main reason for Li Xiaoliang's thought was that Bai Wuxi started a different road from the beginning, which is different from other grassroots shops.

"Actually, in my view, the hundred Wuxi is still very small, compared with the big seller on Taobao, we are still a newborn."

Li Xiaoliang was strict and modest when he talked about his success. But when he talked about this year's expectations, he was full of radiance: "next year, the volume of domestic trade and foreign trade is estimated to be 55, and our foreign trade volume is about 5 million dollars a year."

Experience: Dream online, no gold rush.

Seeing these two young people who are already successful in online gold rush, many people want to ask: at present, the number of sellers on Taobao platform is too much, and price competition is also fierce. Is it late to go online?

Li Xiaoliang said: "e-commerce and Internet pactions have strong vitality, and the Internet will never be late for gold rush."

"The consumption capacity created by the network surprised me. With the barriers to China's online shopping platform, the space of this market is unimaginable.

Young people can show themselves on this big network platform as long as they have innovation and dreams.

Zhang Linlin said.

Li Xiaoliang, who is a foreign trader, has expressed his expectation for the future of Electronic Commerce: "before we send documents to Japan, we need more than 100 yuan. Now we build this platform and reduce the logistics cost substantially. We will have more people in Anhui to get rich and get jobs online."