Don'T Neglect The Window Of The Window Shop.

To open a clothing store is to make money, and to earn money, the first thing is to let consumers enter your shop.

Most people see an outdoor decoration elegant and luxurious shop, will feel that the sale of goods will also be of high quality; and for those decorated with flat or obsolete clothing stores, it is believed that the sale of goods must be low-grade.

Those too luxurious or simple decoration, with uncoordinated arrangement, itself is a barrier to consumers.

Therefore, proper shop design is one of the main points to be noticed.

The shop window represents the image of a small shop.

The window is like the "eye" of a small shop. This eye can play an important role in attracting the passers-by.

It is mainly based on the products sold by our shop, and it is a comprehensive advertising art form for commodity introduction and commodity promotion, which is mainly composed of scenery, props, and background decoration.

Before entering the store, consumers should browse the window consciously or unconsciously. Therefore, good window display can play a role in introducing commodities, guiding consumption and promoting sales, and can also become an excellent art for attracting pedestrians in front of shops.

Shop window design should abide by four principles: first, to highlight the characteristics of the product, and to make the window layout and merchandise presentation conform to the general psychological behavior of consumers, that is, to make consumers feel beautiful and comfortable, and to have good feelings and yearning for the products. Two, we should attract customers with the design of other minds, avoid the planarization and strive for the dynamic and cultural art color. Three, we can make customers feel friendly and natural, and then resonate with some scenes of life; four, we should strive to give the customers a deep impression, so that customers can never forget and print their minds through the clever display of our shop windows.

Store design goods are the main products.

Simple, elegant and beautiful home accessories are scattered among them, naturally creating a warm and elegant atmosphere for the store.

A lot of customers used to go shopping here, but when they passed the door, they were attracted by the atmosphere in the shop.

The main purpose of storefront layout is to highlight the characteristics of goods, so as to make customers purchase desire, and facilitate their selection and purchase.

The design of the exclusive store is very particular. It needs simple and clear lines and is not conventional.

When decorating a store, there are many factors to consider, such as the size of the space, the number of categories, the style and function of the goods, the arrangement and brightness of the lights, the width of the passageway, the location and scale of the cash register, the installation of electric wires, and the government's regulations on construction.

In addition, the layout of storefront is best left with room for adjustment according to seasonal changes, so that customers will constantly produce fresh and novelty feelings, and stimulate their desire to continue to consume.

Generally speaking, the pattern of exclusive stores can only last 3 months, and monthly changes have become one of the promotional means of many franchised stores.