Practical Skills In Managing Foreign Trade Clothing Stores
We are running
foreign trade
Before the clothing store, we should first think deeply about what is the selling point of your shop. That is why people come to buy things here. What are the people who come here? How many of them live in your place? How do they live? These are hovering in the brain, even sleeping, dreaming, maybe you are qualified to open a small shop.
In fact, everywhere is playing the signboard of foreign trade clothing. The most fundamental reason is that the design of the foreign trade is to be renovated. Our manufacturers are required to guarantee the good quality of the garments from raw materials, crafts, and accessories, and the most basic ones are cheap.
Compared with the brand in the big market, the price is much cheaper.
High cost performance, so it is easier to get young people to pursue fashion people's likes.
The key to running a clothing store is two points: purchase and sale.
Stock purchase
Though the most important, let's not talk about it first.
Because this involves many problems, not one sentence or two sentences can be clearly discussed.
But how do you think about selling? Selling is not just about your business attitude. Your shop will start to warm up to customers like spring, but these are the owners of shops. How can you sell them?
In the same clause
clothing
On the street, we often see that some bosses seem to be making money easily, and their prices are not very low. Although his traffic is not bustling, he always keeps a continuous stream. The important thing is that his profits are particularly high, and those who make the most hard profits are less than him. They can only expand their profits by opening branches.
People who wear clothes often feel the same after coming out. They are not the materials for opening a shop.
Some people can do...
People who do not move their brains but follow others behind their butts must be unable to do their own business.
So before you open a shop, you will have a good day to do it, and you will succeed sooner or later.
The selling points of foreign trade clothing are all women, and women who are over 30 years old are more consumptive.
These people should be target customers.
They are most willing to use cheap money to buy brand clothes, fabrics with good workmanship.
The operation of shops should be more active in this area.
Here are some tips.
First, sell sheep's head and sell dog meat.
It is the nature of all women to love beauty and excellence.
If the shop location is not in the busy fashion street, people who pass by do not have the need to buy clothes, then the shop's clothing arrangement is the first element. The door can be hung with exaggerated unique collocation with the most eye-catching costumes, the purpose is to attract people to see.
A pretty cheap price tag next to a beautiful dress doesn't frighten many people who want to be popular.
Brand breaking code, shopping mall monopoly withdrawal, and so on can also wake up.
Two. Foil method
No matter the psychological sense of price or beauty, people get it after comparison.
Therefore, we should compare and sell the main garments.
When customers pick clothes for sale, the higher priced clothing next to them should be sold to compare themselves.
To sell real silk clothes, tell the customer how to tell the real silk with the false silk, which is completely different from the feeling after wearing.
Even if the price is higher, people are willing to spend more money on it.
A room is colourful, and people pick their eyes. That plain plain is the easiest way to play.
Three, the general shop ladies wear monopoly on women's clothing.
Children's wear
Men's clothing is separated.
But customers who buy cheap good things are all women. Their husbands and children's parents' clothes are usually bought by them.
So most of the clothes in the shop are women's clothing, but they can also bring some children with men's clothes and old people.
Women's interest will turn all the clothes over, and suddenly a couple of men who suddenly appear will be tempted by her. Low prices can stimulate demand.
The elderly's clothing choices are comfortable and good, and the heart of filial piety will be aroused.
Four, a large number of low price goods can bring popularity.
Chinese people love to follow suit. Most people can't make up their minds. There are always one or two natural leaders in a group.
Their words are especially influential.
Therefore, we should stimulate their speeches more often. Once they are enthusiastic and commenting on the real brand, people who know the price reasonably will make the people around us speed up their judgement.
For such customers, if they do not see the water in the mountains, they can bring a lot of customers to you, and they will also help you sell a lot.
Five, more knowledge of clothes
See customers enthusiastically tell them how to distinguish clothing workmanship, fabric, dyeing, accessories.
The price difference between good clothes and bad clothes, the reasons for cutting labels, and so on.
Some people want to face, do not like others know how to dress, but are curious about the clothing itself.
The more knowledgeable a customer is, the more willing he is to buy your clothes.
It feels best to buy very expensive clothes with very little money, even though the color is not so perfect.
Six, gradually help customers have the sense of dressing change, choose their own, rather than the most popular.
Because the brand clothing inventory and goods are outdated, but small cities have not been listed, customers have fresh feelings.
Record the appropriate style of each old customer, and consider them at the usual time. This sincerely enables you to have loyal customers.
Seven, unique and cheap small pieces, many people have long been addicted to the eye, finally rewarded their efforts to get a scarf will be beautiful.
In short, understand the psychology of different customers, then sincerely satisfy their needs, think more about the ways of other peers, and go through a period of discipline, and you will gradually enter the industry and bring wealth and growth to them.
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