Wenzhou Shoe Enterprises Implement The Strategy Of "Going Global" And Let The Brand Go To The World.

In August 9th, the "going out" world is wider.

This year, private enterprises in Wenzhou are good at making use of the opportunities of global industrial restructuring in the post crisis era, investing overseas through various means, accelerating industrial pfer and seizing overseas markets.

From 1 to June this year, 25 new Chinese companies have been established in Wenzhou.

The pace of "going global" is accelerating and forms are diverse.

From the overseas commodity city, the commodity exhibition center, the establishment of overseas institutions and overseas investment factories, to the acquisition of overseas enterprises, overseas resources development, overseas listing financing, and the establishment of overseas industrial parks, etc., the investment way of "going out" of Wenzhou's private sector has shown more diversification, wider investment areas and diversified investment fields, and the pace of "going out" has also accelerated significantly.

Last year alone, 47 new overseas enterprises were added to Wenzhou's enterprises, and overseas investment exceeded 145 million US dollars, a sharp increase of 96.3% over the same period last year.

This year, Wenzhou's overseas investment continued to maintain strong growth momentum.

Among them, the greater number of handwriting is that Hai Sun Group Limited invested 9 million 900 thousand US dollars in Hongkong, set up Martha Group Co., Ltd., Wenzhou Star Investment Co., Ltd. invested $9 million 800 thousand in Egypt to set up Egypt Star Industrial Co., Ltd.; Qingshan Holding Group Co., Ltd. invested 5 million 880 thousand U. s.dollars in Indonesia to set up Nickel Industry Co., Ltd., the total investment of this project reached US $120 million. In mid July, the Russian St Petersburg bonded logistics park, which was led by Wenzhou Yueqing government, and 10 enterprises in Yueqing, was reported to the relevant departments. The project invested a total of 100 million US dollars, which is another major move for Wenzhou private enterprises to open up the Russian market.

According to statistics, in the first half of this year, China accounted for 64% of the total investment of more than US $1 million.

Chen Jian, deputy director of Wenzhou Municipal Bureau of foreign trade and economic cooperation, said that since this year, Wenzhou private enterprises have made full use of the "two international and domestic" enterprises.

In March 30th this year, Xi Jinping, member of the Standing Committee of the Political Bureau of the CPC Central Committee and a vice chairman of the CPC Central Committee, who visited the four countries in Europe, arrived at Vladivostok, capital of the Russian coastal border area, to attend the Symposium on Sino Russian economic and trade cooperation area, and heard the report of Wenzhou mayor Zhao Yide on the construction of Wenzhou's overseas cooperation area and the "going out" work.

Xi Jinping urged Wenzhou to speed up the pace of "going out", not only becoming a "local Wenzhou", "Wenzhou of the whole country", but also a better development of "Wenzhou of the world".

Chen Jian believes that the diversified pattern of overseas investment in Wenzhou has been formed, and it has positive significance for upgrading the economic structure of Wenzhou and promoting pformation and upgrading.