Paris Advanced Fashion Week: Distance Between Garments And Customization

I am afraid there will not be any brand that will easily show the public accounts of the advanced custom.

Paris's advanced custom fashion week two times a year is far more ornamental than buying sex. In most cases, it is regarded as a big hit and a great effort to maintain.

The financial crisis of the past two years has greatly challenged the existence of advanced customization. When people thought it was at stake, it still came stubbornly.

Now that the clouds are dispersed, as New York Times CathyHoryn said, in fact, when all luxury companies recover, they focus their attention on China and hungry Chinese customers.

The noble members of developing countries including China have also joined the customer base of advanced customization.

The value of advanced customization in the past century has been that the unique characteristics of creativity, fabric and technology that they possess are nowhere to be seen in other places.

Especially this year, it can be said that the fabric is about creativity.

JohnGalliano said, "if a series does not use the fabric, it is absurd as a painter does not paint.

In France, there is a wonderful saying that the fabric is noble.

I like to find the perfect texture, perfect printing and dyeing, and perfect printing to enrich my creative ideas.

The Swiss famous fabric brand JakobSchlaepfer, which once provided half of its products to customized brands, has recently developed and produced 250-300 new designers for every season. Of course, the price of fabrics is no longer the same.

The velvet velvet fabric developed by JakobSchlaepfer will use one million sequins every 9 meters, so the price per meter is 1000 Swiss francs, that is, almost 950 dollars.

And such fabrics are not acceptable for every garment brand and series. Big customers are still highly customized.

RiccardoTisci has made exquisite Givenchy2010 autumn and winter advanced customization with top grade Chantilly lace, silk fringes, ostrich feathers and a large number of pearls and embroidery. Only 10 sets of look can be seen.

The humorous JeanPaulGaultier made galvanized effect from leather, showing the core of Paris fashion.

Despite the growing clamor of advanced clothing in recent years, "lessismore" is no longer the law of ready-made clothes.

The concept of sky and sky, advanced and unique design, exquisite and luxurious details, impeccable tailoring and all kinds of new fabrics make the garments quite similar to the "magnificent" custom fashions.

On the contrary, advanced customization has taken the route of "new&useful (new and practical)". Anyone who has been struggling for years in the fashion industry knows that many things can be found in the recent ready-made clothes series.

But clothing can never replace advanced customization, and the most important way is to draw a group of new customers with advanced customization in the way of "advanced customization and clothing".