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    Put Love In Bank &Nbsp; Make Money In A Strange Way.

    2010/8/12 14:59:00 229

    British Airways Love Market

      

    Management

    Love is like running a bank. Once a comfort is like 10 yuan of love money into a love bank, it is like taking out 10 yuan from this bank.

    Once the trust and emotional reserves are in debt, and we continue to overdraw, love or marriage will be pushed to the brink of bankruptcy.


    This is the theory of "love account" by Bamari (Patrick Morler). This is based on the theory of "Love Bank" in Beijing's little guy palace.

    Gong Yelong also designed "

    Love

    Passbook "for example," a hug for the wife in the morning "can deposit 10 yuan of love money," not filial piety to the other's parents "will draw 10 yuan love money.


    The novelty and unique love passbook is enough to attract eyeballs. However, can this small commodity support the career of palace dragon?


    Single

    business

    Mode, it is often difficult to base on the market, Gong Ye Long's love banking business is also constantly plump.

    At present, he has formed a pattern of "love goods, love trusteeship, love customization, love service" as a profit point with the love account theory as a gimmick.

    Among them, "love trusteeship" is a must.


    Love can be managed.


    In the fall of 2009, Gong's Dragon brothers were going to get married. Gong Ye long teased each other and said, "there are two people after marriage. Is there anything that is not convenient to put at home?"

    The speaker had no intention, and the hearer deliberately carried out an investigation the other day. The more than 40 friends around him actually had more than 80% who did not know how to deal with the old token.

    Gong Yelong thought of his long-awaited "love account" - the combination of love accounts and love trusteeship, and the establishment of a love bank business is no longer a single one, and there is a clear profit orientation.


    In December 18, 2009, in just a few weeks' preparations, "dinosaur's love bank" opened in Taobao.

    "Dinosaur" is the nickname of Gong Ye long, who named it his own pioneering project.

    Taobao is a trial site for many entrepreneurial projects, because online shop has zero cost and huge human flow.

    Unexpectedly, the business of the shop is particularly cold.

    Gong Yelong inspected the problem: if a client wants to trust, he will first send the token by express. When Gong Yelong receives the contract, he will draw up the contract and mail the contract. The customer will confirm the contract and send it back to Gong Yelong.

    Usually, the charge for trusteeship is 10 yuan / month, so it costs so much that it costs US $350 for postage.

    It seems that the business of trusteeship must start from a physical store.


    In early 2010, the "Love Bank" shop opened in Beijing Gulou East Street.

    Entering the 10 square meter shop, the two rows of storage shelves are filled with various kinds of objects: cups, dolls, books, red wine, cigarettes...

    Gong Yelong said that these items were sent to the customer by themselves and signed the contract on the spot.

    If you do not want to show the customer, you can ask for the seal.


    We are all story makers.


    There was only one cigar left in the box, and the owner wrote, "she only bought one for me, and she was not willing to smoke."

    A bottle of red wine, which has been stored for over 20 years, is holding a note: the half bottle of red wine that has not been broken up has already become the best memory.


    Miss Li, who has just been married, deposited the cup she gave her first love to the Bank of love. She said, "when I think of him, I will come to see the cup, but it does not mean betraying my husband. After all, everyone has a small space in his heart."


    ...

    Gong Yelong said, we are all story makers. After a relationship is over, we can't bear to see things and think of people. We can't bear to throw them away. After we get married, we have such things at home.

    In order to make the customers collect the past, the love bank is able to grasp the present happiness for them.


    There is a story behind each letter, which can be renewed after the expiration, can be taken back, and can also be entrusted with the auction.

    Every day, more than 20 people go to the "Love Bank" to consult the trusteeship service. However, in the case of Gong Ye long, it is clear that relying solely on 10 yuan / month's trusteeship business can not start their own business.


    Custom love


    Gong Yelong, who is 30, is not too late, because before that, he has accumulated enough connections and resources.

    So, what was the experience of being a painter's broker before, and what was his connection with today's love bank?


    The broker, Gong Ye long, knew almost all the painters in Beijing. He told these painters a love story, and asked the artist to record in a few comic books: when the actors and heroines in the picture knew each other and loved each other, what stories did they encounter on the road of love?

    This is a love cartoon that really belongs to two people only. This is Gong Gong Long's love cartoon custom service, and the price of a comic book is two thousand or three thousand yuan.


    In fact, the business of "love cartoon" has been sporadically carried out in several big cities. Some studios are in operation and the market is in the bud.

    Gong Yelong's advantage lies in the resources of the circle in the circle of artists. The second is the good publicity of early love trusteeship. These factors have accumulated so much that the love cartoon custom business has been launched in front of the peers.


    Strike while the iron is hot, Gong Yelong has introduced the custom of the love oil painting. The oil painting is created by the painter with a small reputation in Beijing. It has the potential of appreciation and has greater attraction for customers.


    After that, the "love song customization" was also born. Professional musicians wrote songs, compose music and recorded in the studio according to their stories.


    There is also a love story customization. Customers want to express their love, but their writing is limited.

    Gong Yelong will find some professional writers to write this love story into novels.


    It's a real joke to open up the list of love banks.

    How much manpower do these famous painters, writers, artists, Gong Ye long need to pay? In fact, Gong Yelong does not need to pay monthly wages to them. On the contrary, every business, Gong Ye long has to withdraw commission from it.

    The Bank of love plays an intermediary business in this area, linking artists circle and consumers in the name of love.

    Gong Ye long also allocated 42 kilograms, which greatly saved the cost of operation and found a new, stable and attractive profit point for his "Love Bank".

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