Experience Of Clothing Shop Opening: Beauty Business Makes Sales Promotion More Flexible.

Generally speaking, the radiation power of a storefront has its size because of its own strength. Publicity work outside the scope of the store's radiation can only be a waste of money and can not play any substantial role.

Promotion and publicity should be conducted within the scope of the store's radiation and target consumers.

I know a beautiful MM, open in the off-season.

Let me talk about this beautiful MM, she is very beautiful. I always thought it was her only advantage. She had not worked for more than 3 years before she opened the shop. She went to bed every morning, went shopping at noon, bought clothes at night, and looked at me in fear. So beautiful youth could not afford to spend so much. When everyone was disappointed with her, she unexpectedly said she wanted to open a shop.

Her shop is a classic!! at that time, the commercial street.

She took it down, and then decorated it. More than 20 square meters of shop, she spent less than 5000 yuan, did not hang smallpox, not floor (the floor used to be) separated by a dressing room, wall painted white ICI, mounted A slot, A slot is the trunk hook, and laminates.

The middle island is assembled by water pipes. The bread is tin foil. It is thought that it is stainless steel. In particular, it is lighting. It has 12 thick, shaky 30 watt three energy-saving lamps, plus a big watermelon lampshade. It keeps the shop as bright as daylight! There is also a good sign.

The feeling of the whole decoration is economical, clean and simple.

Of course, it also won time. The decoration period of one week (rent free) was only completed in 5 days.

In the beautiful MM body, I deeply feel that a great event has a kind of unreasonable and passionate.

Most of the analysis is behind the scenes, and success often comes from inexplicable intuition and resolute execution of intuition.

In the south, business people are still superstitious. I asked beautiful MM to choose auspicious opening. She said, "when I buy in June 30th and open in July 1st, what days do I choose? How bad is the party's birthday?"

If our party has made such a good child, it is true that he will be moved. If he knows, he can not strengthen his ruling power.

Take the goods back, put the goods on the shelves.

At this point, the preparatory work of the shop has been completed.

Just wait till tomorrow!

OK, let me analyze her investment, twenty-five thousand of the pfer fee, two thousand and five hundred of the first month's monthly rent, (the following is the budget estimate) five thousand of the decoration, nine thousand of the purchase, miscellaneous fees one thousand and five hundred, a total of forty-three thousand!

The experience of opening a clothing store is one of the key elements of opening up a clothing store: Location: convenient pportation is the first requirement for choosing a clothing store.

The experience of opening a clothing store and two key elements of opening a clothing store: mobile passenger flow - the main factor determining the popularity index of a store is the flow of passengers.

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The experience of opening a clothing store, three key elements of clothing store experience: pre budget - calculate the rent of the store and the cost of the first batch of products.

In addition, consider the Liquidity within three months.

The experience of opening a clothing store, the key elements of clothing store four: clothing positioning - understand your brand positioning.

It is mainly men's clothing or women's clothing, with boutique brand as the main brand, or the brand name as the main brand. The location of clothing sold by shops is very important. It determines your customer base.

The experience of opening a clothing store, the key elements of opening a clothing store five: store location - a specific understanding of the location of the store you choose, and the location of your location.

The experience of opening a clothing store and six key elements of opening a clothing store: the internal environment, the internal environment, determines the future development of the store. Therefore, the hardware and software facilities are important factors to attract customers and consumers. The neat shopping environment and humane facilities will win more customers for you.

Experience in opening a clothing store, seven key elements of clothing store experience: supporting services, distribution, delivery channels, purchase channels, property management...

Good supporting service is also the key to attract merchants to join.

Pretty MM does the bulk, the price is unified, and every dress is priced.

When the price was on the evening of June 30th, there were already curious guests buying clothes. In July 1st, they opened almost two thousand, the first week, every day, and every official, this is the off-season!!

That beautiful MM can be happy, smile can't see the eyes, it is just like a peach and plum, smiling like flowers. Fortunately, she is not doing men's clothing! Almost every day in the small shop is bustling! Every day's sales are dozens of pieces. At this time, the advantages of the marked price are beginning to show, because no bargaining, save time and manpower, the sales process is much faster.

On the fourth day of the opening, she went shopping again.

The money to purchase is the turnover of these days, and a virtuous circle begins.

Speaking of her goods, the first is cheap, then youth, fashion, sexy, novelty...

Wait.

No shirts, no suits! Most are sling, short skirts, shorts, T-Shirts, cowboys...

All girls' clothes!