Opportunities And Challenges Of New Media Under Triple Play
In August 18, 2010, "Internet media and Internet advertising" were held at the Beijing International Conference Center.
Summit
"
The theme of this forum is: the opportunities and challenges of the integration of the new media with the three networks, which are also the hottest topics now.
The three networks convergence mainly refers to the telecommunications network, the Internet and the radio and television networks, which provide more colorful products, including voice, data and images, through the technological pformation.
On the other hand, through three networks convergence, we can achieve national informatization and pform our country from the big information nation to the information power.
Ran Xiaoyan, deputy director of the China Internet association, chaired the forum.
People's network, China Internet TV, Yi media, 1000 oak interactive group, phoenix new media, cool 6 network, music network, music network, Qi Yi network and other well-known Internet companies and top executives of venture capital institutions have taken the stage. Combined with their own business development, this paper profoundly expounds the opportunities and challenges of new media under the three networks convergence, and the pformation of Internet advertising in the new era.
Tang Weihong, vice president of the people's network, "opportunities and challenges of the new media under the new situation", vice president of music video network Jin Jie, "video payment users will show explosive growth", 56.com CEO CEO Wang Jianjun's "video website innovation and operation mode" and other video media leaders' main speech fully explains the opportunities and challenges of video media in triple play.
Hou Ziqiang, a famous communications technology expert in China
along with
The State Council
The decision of the executive meeting, the concept of triple play, which is familiar and unfamiliar, has entered the stage of implementation.
The media is facing new ways of access, operation and business mode. In the critical period of network convergence and industrial pformation, how to grasp the opportunity of triple play, and believe that every operation chain in every industry chain is seeking a good solution.
The open forum after the keynote speech has further opened up and sublimated the discussion.
Under the auspices of CEO Yang Weiqing of the AI Consulting Group, the representatives of the industry and the netizens shared the opportunity of the Internet based media operators, equipment manufacturers and advertising agencies to grasp the business opportunities brought by the new opportunities, how to provide better services at this critical moment and how to experience better experiences after the integration.
Each speaker's wonderful speech attracted laughter and applause from the venue.
Triple play
It is an unprecedented cross industry integration, providing huge imagination for the development of the industry and the business form derived from it.
Integration not only simplifies the provision of various services, promotes the integration of business, but also provides greater room for business innovation.
In fact, integration does not reduce the diversity of business. Instead, it will generate a large number of new business forms on the business application layer, and even generate various new media business forms.
With the advent of the three nets era with opportunities and challenges, all walks of life of the Internet have made full preparations.
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